Performance Marketing Manager

Aquent GmbH; London; Hybrid; GBP 125,000 - 150,000; Part time

Job summary

A leading marketing consultancy is seeking a Marketing Manager in London to analyze data-driven marketing performance and optimize campaigns. The ideal candidate will have experience in marketing analytics, proficiency in Excel, and strong problem-solving skills. This hybrid role offers £307 per day for a 6/7 month contract, with opportunities for international collaboration and strategic influence on marketing initiatives.

Qualifications

• Experience in marketing analytics or a related field.
• Proficiency in Excel, including data analysis and manipulation techniques.
• Strong analytical and problem-solving skills.

Responsibilities

• Analyze marketing performance data to inform strategic decisions.
• Identify and address potential risks and opportunities.
• Present data-driven recommendations to stakeholders.

Skills

Marketing analytics

Excel data analysis

Data visualization

Stakeholder management

Problem-solving

Tools

Marketing Mix Modelling (MMM)

Asana

SQL

Job description

Are you a data-driven marketing enthusiast eager to make a global impact? Partnering with Aquent, you’ll join a dynamic team at a leading Fortune 500 company where you will have the opportunity to shape recruitment marketing strategies and optimize campaigns for maximum effectiveness. This role offers a unique blend of analytical prowess and strategic thinking, allowing you to directly influence the growth and success of the organization.
As a Marketing Manager, you will be the driving force behind data-informed decisions, transforming raw data into actionable insights that elevate marketing performance. Your expertise in analyzing trends, campaign performance, and customer behavior will be essential in identifying opportunities and mitigating risks. Collaborating with global teams across North America, Europe, and Japan, you will play a pivotal role in aligning marketing activation with business needs and market conditions.

This is a 6/7 months, hybrid, contract, offering£307 per day (PAYE) – 40hrs/week. This role is open for a limited time. Next steps will be shared with shortlisted candidates by Tuesday 5th August. Due to the high volume of applicants, we may be unable to reply to each applicant individually.

What You’ll Do:

• Dive deep into marketing performance data, uncovering hidden trends and patterns to inform strategic decisions.
• Proactively identify and address potential risks and opportunities, ensuring marketing activities drive desired outcomes.
• Present compelling data-driven recommendations to stakeholders across the business, influencing future marketing strategies.
• Collaborate with global team members, fostering a collaborative environment and sharing best practices.
• Monitor weekly performance, taking initiative to suggest optimization opportunities and drive continuous improvement.
• Leverage marketing tools and technologies, including Marketing Mix Modelling (MMM) and campaign planning systems, to gain a comprehensive understanding of campaign performance.
• Document marketing actions and learnings, building a valuable repository of knowledge for future campaigns.
• Work with and help improve automated marketing systems.

Must-Haves:

• Experience in marketing analytics or a related field.
• Proficiency in Excel, including data analysis and manipulation techniques.
• Experience with data visualization and dashboard creation tools.
• Strong analytical and problem-solving skills, with a keen eye for detail.
• Proven ability to take ownership of projects from inception to completion.
• Demonstrated ability to take initiative and drive results in a fast-paced environment.
• Excellent stakeholder management and communication skills.
• Ability to manage multiple priorities effectively in a dynamic environment.
• Fluency in English.

Nice-to-Haves:

• Knowledge of project management tools (e.g., Asana).
• Understanding of recruitment marketing or employer branding principles.
• Experience working with global teams and navigating cultural nuances.
• Proficiency in SQL.

Client Description

Our Client is a FTSE 100, multinational technology company no longer known for just one thing. Their areas of expertise include e-commerce, cloud computing, digital streaming, artificial intelligence, original entertainment… the list goes on. Despite being primarily digital, their aim is to be the most customer-centric company in the world.

Aquent is dedicated to improving inclusivity & is proudly an equal opportunities employer. We encourage applications from under-represented groups & are committed to providing support to applicants with disabilities. We aim to provide reasonable accommodation for any part of the employment process, to those with a medical condition, disability or neurodivergence.