Performance Analyst- Mercator Permanent

Mercator Digital; United Kingdom; Remote; GBP 40,000 - 55,000; Full time

Job summary

A leading digital services company in the UK is seeking a Performance Analyst to translate business requirements into analytics and create insightful data visualization. Candidates should be proficient in Google Cloud Platform and Digital Analytics. The role involves collaboration within a multi-disciplinary team to enhance user experiences and build performance dashboards.

Qualifications

• Experience in working as a Digital Analyst using Google 360 Enterprise Analytics.
• Strong experience with Google Cloud Platform and its projects.
• Proficiency in SQL and creating dashboards with Google Data Studio.

Responsibilities

• Translate business requirements into analytics requirements.
• Create data visualizations and conduct deep-dive analysis.
• Ensure data collection and standardization methodologies are met.

Skills

Google Cloud Platform

Digital Analytics

Data Visualization

Agile/Scrum

SQL

Social Media Analytics

Tools

Google Analytics

Google Tag Manager

Power BI

Jira

Confluence

Job description

As a Performance Analyst you will:

• Understand product owners' needs to translate business requirements into analytics requirements and ensure that priorities are met.

• Create visualisation of data, conduct deep-dive analysis and share insights & recommendations.

• Ensure data collection and standardisation is met and explain methodologies to stakeholders.

• Communicating efficiently and work together within a multi-disciplinary team, fostering the open and collaborative culture.

• Enable data driven decision making to personalize the journeys of individuals to ensure they have the best and most appropriate experience

• Produce product performance dashboards, user segmentation analysis, media agency tagging implementation

• Produce program dashboards and weekly analysis/information updates

Knowledge/experience

• Google Cloud Platform. Experience setting up and iterating

• Google Cloud Platform Projects & IAM permissions

• Google Storage buckets and folders

• Google Dataprep flows, recipes and outputs as ETL pipeline to provide datasets for analysis and feed into dashboards.

• Experience working as a Digital Analyst using Google 360 Enterprise Analytics

• Google Tag Manager containers and tags, triggers and variable to feed user behaviour and marketing activity tracking data into Google Analytics Properties.

• Google Analytics properties and views to provide user behaviour goals and funnels to enable product iteration

• Google Data Studio dashboards (with SQL, Google Sheets and Google Analytics sources) to share information with a broad range of stakeholders

• A proven track record of web analytics reporting, building dashboards & ad-hoc analysis.

• Experience in Social Media analytics (reporting, building dashboards & analysis)

• Experience in identifying and personalization of user journeys derived from quantitative analytics.

• Experience in Agile development environment (Scrum/Kanban).

• Azure SQL Database and Azure Cosmos Database experience

• Use of collaboration tools such as Jira and Confluence, Github and Trello.

• Excellent interpersonal, written and verbal communication skills and can present complex information persuasively and inclusively to a wide range of audience

• Understanding of the Azure Platform-as-a-Service (PaaS) cloud offering

• Reading, writing, and querying data in JSON format

Desired skills

• Implementing appropriate Machine Learning models, including selection and optimisation for automated outputs (and understanding model accuracy, limitations, biases, and ethics)

• SQL Management Studio for working with SQL code, Visual Studio, as appropriate to data related enterprise tooling tasks, Power BI for advanced data visualisation, Excel, including power query, pivot tables, and pivot charts

• Proven ability working to Government Digital Service Standards and documenting the necessary evidence to pass a GDS assessment.

• Previous Public Sector Experience

• Agile/Scrum certified

• Google Tag Manager

Applicants must have the right to work in the UK and the ability to pass BPSS vetting