Partnerships Marketing Manager

Tomorrow's Guides; Hungerford; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

A leading care solutions platform in Hungerford seeks a Partnerships Marketing Manager to drive partnerships growth and engage care seekers through various marketing channels. The ideal candidate will have over 6 years in B2C marketing and a strong enthusiasm for developing partnerships. Benefits include competitive salary, flexible working, and 25 days holiday annually.

Benefits

Competitive salary

Up to £4,000 annual bonus

Flexible working

25 days holiday per year

Qualifications

• 6+ years of experience in B2C marketing and partnerships.
• Excellent partnership development and direct marketing skills.
• A passion for making an impact and a collaborative attitude.

Responsibilities

• Define and execute a partnerships growth strategy.
• Develop marketing collateral to engage care seekers.
• Collaborate with the Account Management team.

Skills

Partnership development

Direct marketing

B2C marketing experience

Collaborative attitude

Curiosity to grow

Job description

Overview

Location: Tomorrow's Guides Ltd, Unit 1, Station Yard, Station Road

Join us as our Partnerships Marketing Manager. Tomorrow's Guides is building the UK’s go-to platform for finding care for a loved one, helping families find care solutions across Care Homes, Home Care, and Day Nurseries. We are backed by investors General Atlantic, Silverlake and Insight Partners and are on a mission to transform how families find care in the UK.

As our first Partnerships Marketing Manager, you’ll lead the development of a Partnerships channel that engages care seekers in our brands — carehome.co.uk, homecare.co.uk and daynurseries.co.uk — and delivers additional enquiries for our care provider customers (Care Homes, Home Care Services and Day Nurseries).

Responsibilities

• Defining and executing a partnerships growth strategy.
• Testing and learning new marketing approaches to create a winning playbook.
• Developing marketing collateral to engage care seekers, distributed through our partnerships (e.g., local print directories of care services).
• Collaborating with the Account Management team to leverage existing partnerships.
• Building new relationships with key partners to enable distribution of direct marketing material (e.g., GP Practices, Local Authorities, Pharmacies, Private Healthcare providers).

You’ll Do Well If You Bring

• Excellent partnership development and direct marketing skills.
• 6+ years of experience in B2C marketing and partnerships.
• Passion, energy and a desire to make an impact.
• A collaborative, roll-your-sleeves-up attitude.
• A curiosity to grow.

Rewards

• Competitive salary + up to £4,000 annual bonus
• Meritocracy – a small team with ambitious plans; we’re growing fast and so are our employees.
• Flexible working: up to 2 days per week from home; 3 days per week in Hungerford offices.
• 25 days holiday per year, in addition to public holidays.

How We’ll Get To Know Each Other

• Screening call with a Talent Acquisition Partner
• 1st stage interview with the Chief Marketing Officer
• 2nd stage interview with a case study involving stakeholders

If you require any reasonable adjustments during our interview process, please discuss them with your Talent Acquisition Partner.

About Us

We’re Tomorrow’s Guides – the UK’s leading platform for finding care for a loved one. With more than 45,000 care providers listed on carehome.co.uk, homecare.co.uk and daynurseries.co.uk and over 700,000 verified customer reviews, we help families find the right care solution and help care providers grow their businesses. We’re growing fast with big plans to become the go-to brand for care.

About The Role

As our first Partnerships Marketing Manager, you’ll lead the development of a Partnerships channel that engages care seekers in our brands and delivers additional enquiries for our care provider customers.

Skills & Company

We’re a fun and friendly company to work for. We are a sociable, cross-departmentally supportive organization with open and transparent leadership. We’re growing quickly and value collaboration and a detail-oriented approach.

Company Culture

Our offices in Hungerford, West Berkshire, are open-plan with a collaborative feel.

Required / Desired Criteria

• Required: None specified beyond the responsibilities and qualifications listed above.
• Desired: See responsibilities and qualifications sections.

Closing Date

Friday 31 October 2025

Contract Type

Full-time

Salary

Based on Experience