Partnerships Manager

Nottingham Forest; Nottingham; On-site; GBP 42,000 - 68,000; Full time

Benefits offered by this job

Tickets for events

Employee Assistance Programme

Discounts on high street and gym

Discount in Club shop

Free on-site parking

Job summary

Nottingham Forest Football Club is seeking a Partnerships Manager to lead the contractual delivery, management and renewal of commercial partners, and to plan, activate and report on activation across Official Partners and league obligations. Reporting to the Director of Partnerships, you will manage day-to-day partner relationships, coordinate with marcomms and deliver detailed partner reporting.

The role offers opportunities for incremental revenue through cross selling and renewals and is

Qualifications

• Experience delivering world class marketing/partnership activations in sports or rights owner context.
• Strong account management and relationship skills.
• Ability to create, grow and maintain commercial relationships.
• Understanding a partner's marketing and business objectives and delivering on those objectives.
• Proactive problem solving and communication with stakeholders.

Responsibilities

• Lead management of partnership planning, contractual compliance and activation.
• Collaborate with partners and internal marcomms to develop engaging campaigns.
• Deliver regular partner reporting and evaluate delivery of rights.
• Manage day-to-day relationships with major partners and activations.
• Oversee partner ticketing, hospitality requests and matchday assets reporting.
• Identify opportunities for incremental partner revenues through cross-selling and renewals.

Skills

Partnership management

Account management

Campaign activation

Relationship building

Marketing strategy

Job description

Salary: Please state your expectations within your application

Contract: Full Time, 37.5 hours a week

Location: The City Ground, Nottingham, NG2 5FJ

Department:Partnerships

Reporting to: Director of Partnerships

Closing Date For Applications: 9th October 2026

About the Role:

The Partnerships Manager is responsible for the contractual delivery, management & renewal of Nottingham Forest’s commercial partners – alongside delivering any Premier League, FA, EFL activation. This includes the management, planning, reporting, activation and day-to-day relationships with the club’s Official Partners and league contractual obligations and across NFFC.

The Perks of the Job:

• Opportunity to access tickets for events at The City Ground.
• Employee Assistance Programme.
• Access to high street and gym discounts.
• Discount within our Club shop.
• Free on-site parking.

Key Tasks and Responsibilities:

• Working with the Director of Partnerships, with responsibility for management of partnership planning, contractual compliance, and activation within the commercial partnerships function.
• Working closely with the partners and NFFC’s internal marcomms team to propose, develop and activate world class engaging campaigns and communications.
• Responsibility for partnership measurement and evaluation, including up to date reports on delivery of contractual rights and ensuring over delivery of a partner’s key business and marketing objectives.
• Responsibility for regular detailed partner reporting, working with Partnerships Insights Manager, utilising 3rd party TV, digital and media tools.
• Day-to-day account management of the club’s major partners.
• Management of partnership experiential rights, including player appearances.
• Management of partner ticket and hospitality requests.
• Updating partner matchday assets reporting internally & externally.
• Responsibility for running matchday LED operations.
• Ownership of partner matchday activations.
• Working with the partnership sales department to propose potential activation campaigns for potential new partners.
• Identifying areas of potential future incremental partner revenues, through cross selling, up selling or enhanced renewals with partners.
• Work collaboratively with the Partnerships sales team to proactively identify new partners.

What are we looking for:

• Experience in delivering world class marketing / partnership activations – ideally within sports at a rights owner or agency.
• Passion for engaging with key commercial partners, with strong account management & relationship skills.
• Ability to create, grow and maintain commercial relationships.
• Experience in understanding a commercial partner’s marketing and business objectives and creating a plan that can be executed in order to deliver on those objectives.
• A proactive mentality when it comes to problem solving.

Forest For Everyone

We aim to create a culture which embraces and celebrates our differences, enables individuals to feel comfortable, maximise their potential and eliminate discrimination.

Nottingham Forest Football Club is an equal opportunities employer and welcomes applications from all suitably qualified persons, regardless of age, disability, gender, gender reassignment, marital / civil partnership status, pregnancy / maternity leave, race, religion/belief, sexual orientation, or any other legally protected characteristic.

Nottingham Forest Football Club is a signatory of the FA’s Football Leadership Diversity Code. We are committed to developing policies to promote equal opportunities and diversity within our workforce. To monitor our progress against these commitments, we Invite all applicants to provide diversity data during the application process.

Disability Confident Committed Employer

We are a Disability Confident Committed employer. We encourage applications from people with disabilities and long-term health conditions. If you need disability-related adjustments to the recruitment process, please indicate this in your application.

If you are likely to meet the definition of being a "disabled person" according to the Equality Act 2010, you may be eligible to apply for an interview via the Disability Confident Scheme - please indicate this in your application form below. The information you share with us about your health or disability will not be used in recruitment selections.

Our Commitment to Safeguarding

As part of the Club’s commitment to safeguarding, the successful applicant may be required to undergo a Disclosure Barring Service (“DBS”) check. The level of check required will depend on the requirements of the role. Individuals will be asked to declare any convictions, cautions, reprimands, warnings or bind-overs that they are required to disclose for the level of check applicable to the role, in accordance with the Rehabilitation of Offenders Act 1974 (as amended) and the DBS filtering rules. The results of any check will be considered on an individual basis, and the Club will act proportionately in deciding whether to proceed with the appointment. The Club reserves the right to carry out risk assessments where content has been disclosed if it feels that it is relevant to the job requirements of the role. Failure to satisfy the Club, FA’s and the PL's safeguarding requirements may lead to the job offer being withdrawn or, if they have already started employment, summary termination of the employment, in accordance with the Club's disciplinary procedures

Health and Safety

Nottingham Forest is committed to maintaining a safe and healthy working environment for all employees, contractors, visitors, and guests. All employees are expected to comply with company health and safety policies, procedures and risk assessments, use equipment and PPE correctly and report any hazards, accidents and near misses. Appropriate training will be provided to ensure everyone understands their health and safety responsibilities.