Partnerships Manager

EFL (English Football League); London; On-site; GBP 68,000 - 95,000; Full time

Job summary

An exciting opportunity has arisen for a Partnerships Manager at EFL, where you will lead essential partner relationships and drive partnership agreements. The role requires a background in sponsorship management and excellent interpersonal skills, making it ideal for candidates ready to thrive in a fast-paced sports environment.

Qualifications

• Proven experience of sponsorship management and activation.
• Strong interpersonal skills for managing relationships.
• Exceptional organizational skills.

Responsibilities

• Manage and administer the EFL’s highest-profile partner contracts.
• Drive partnership agreements and support activation goals.
• Act as the main point of contact for partners.

Skills

Sponsorship management

Contract management

Interpersonal skills

Organizational skills

Understanding brand dynamics

Job description

The English Football League (EFL) is the largest single body of professional clubs in European football and is responsible for administering and regulating the Sky Bet EFL, Sky Bet Play-Offs, Carabao Cup and Vertu Trophy competitions.

In recent seasons, the EFL has significantly developed and diversified its commercial operation. Successful implementation of a new commercial strategy has delivered record revenues across the Broadcast, Digital, Partnerships and Licensing verticals. This includes partnerships with some of the world’s biggest brands.

Our current commercial cycle represents an exciting opportunity for continued activation and growth. There is now an opportunity for a high-performing individual to join the team as a Partnerships Manager and play a key role in delivering partnerships for the EFL .

What We Are Looking For:

The EFL offers a unique opportunity to work with some of the biggest sporting competitions, sponsorship properties and commercial partnerships in the market. We are looking for an individual who has a background in managing and delivering partnership activations in sport.

About the role:

The role will be responsible for leading and developing existing partner relationships for the EFL, including proactively driving partnership agreements through a strong understanding of individual partners markets and business objectives, maximising the value of association with the EFL and its member clubs.

Key Responsibilities:

• To effectively manage, organise and administer the delivering of some of the EFL’s highest profile partner contracts and other official partners, licensees and/or suppliers as required.
• Identify key areas where your partners and the EFL share mutual objectives and aims, and work with the wider business to develop these.
• Actively support the digital, marketing, comms and club relationship departments in fully integrating the partners as required.
• Manage all contractual rights and work with the partners to deliver their activation goals.
• Be the main point of contact for the partners and lead on delivering all commercial rights in relation to their contract.
• Develop key relationships across the partners business.

Person Specification:

• Proven experience of sponsorship management and activation within a rights holder, agency or brand environment.
• Excellent understanding and experience of managing sponsorship contracts.
• Excellent interpersonal skills and proven experience of managing relationships and influencing senior decision makers.
• Exceptional organisational skills.
• Strong understanding of brand dynamics and consumer trends.
• Self-motivated and able to work on own initiative.

The Executives in Sport Group are retained on behalf of the EFL to appoint a Partnerships Manager. All direct applications and CVs will be forwarded to The Executives in Sport Group.

If this role is of interest, then please press the apply button and include a copy of your CV.

We ask that applicants complete our diversity monitoring form. You are not obliged to answer any of these questions but the more information you supply, the more effective our monitoring will be.

All information supplied is anonymous and will not be viewed by recruiting managers.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Management

• Industries

  Spectator Sports and Sports Teams and Clubs

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