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A leading company in the media industry is seeking a Partnerships Director to bridge the gap between Global Investment specialists and Client Account teams. This role focuses on developing strategic partnerships and delivering joint business plans for key global clients, ensuring maximum benefits and effective execution. The ideal candidate will possess a deep understanding of the digital landscape and strong relationship management skills, contributing to innovative media strategies and collaboration across teams.
Partnerships Director
Overview of job
This Partnerships Director role is the link between our Global Investment specialists and GroupM and agency Client Account teams, working to define and deliver joint business plan (JBP) partnership opportunities for key global clients, primarily Colgate-Palmolive but with the opportunity to expand to other brands such as The Coca Cola Company and Mars. This role will also work in tandem with Strategy leads and Account teams to identify relevant media partners, to then develop integrated investment strategies with, delivering best in class, progressive, strategic client partnerships.
Aided by support from the broader team, the Partnerships Director will define client’s JBPs with media partners, such as Google, Meta and TikTok, to maximise client benefits, and then work to deliver these commercial and strategic benefits, throughout the year. Cooperation with, and ordination of, local and regional market teams will be central to this, to ensure a consistent approach and successful execution of the negotiated benefits.
This role will require high levels of coordination and organization as it will involve management of a complex client and agency structure.
Partnerships Director
The Partnerships Director will need to gain a deep understanding of our client’s businesses and will need to apply their digital (and to a lesser extent, offline) landscape and strategic knowledge to ensure that the client partnership team delivers the most effective plans to deliver on the client’s objectives and the changing entertainment marketing landscape.
They will be responsible for managing partner relationships with the key digital vendors (Meta, Amazon, Google, etc.) to ensure that our clients gain maximum benefits fromtrading deals brokered and JBPs. Measurement is a key part of the role,so this role is also responsible for ensuring that digital investment associated with the JBPs is tracked and reported back to the client, to ensure full transparency of pacing versus any investment endeavours in place.
Reporting of the role
This role reports to the Global Head of Partnerships.
Responsibilities of the role:
Strategic Skills
External Relationship Management
Delivery Excellence
New business
General tasks:
People Responsibilities:
Behaviours:
What we can offer you
-Company pension scheme
-Private medical insurance
-25 days holiday (increases with length of service)
-Life assurance
-Permanent health insurance
-WPP share options scheme.
-Discretionary bonus scheme
-Free eyecare vouchers and money off glasses
-Extensive training and development
-Corporate gym memberships
-Cycle-to-work scheme
-Interest-free travel loan
-Free breakfast (cereal and fruit)
-Smart shopper (online discount on a variety of products)