Partnership Marketing Activator

GLL; London; On-site; GBP 100,000 - 125,000; Full time

Job summary

A leading not-for-profit social enterprise in South East London seeks Partnership Marketing Activators to enhance engagement through multi-channel marketing campaigns. Ideal candidates will possess a marketing degree and previous multi-site marketing experience. This hands-on role allows for creativity in developing content and requires strong organizational and communication skills. The position offers a full-time permanent contract with various employee benefits, including a pension scheme and discounted leisure memberships.

Benefits

Access to a pension scheme

Health Assurance and Counselling services

Discounted leisure centre membership

Free annual eye tests

Team building events

Qualifications

• Previous experience within a multi-site marketing function (leisure or retail experience preferred).
• Ability to interpret requirements from various stakeholders.
• Strong attention to detail.

Responsibilities

• Co-ordinate and deliver multi-channel marketing campaigns.
• Create and develop marketing messaging across collateral.
• Update customer journey touchpoints including websites and social media.
• Analyze the effectiveness of marketing activities.
• Provide training on marketing processes.

Skills

Marketing knowledge

Organizational skills

Communication skills

Multitasking

Education

Marketing Degree

Job description

Social network you want to login/join with:

GLL is looking for two dedicated Partnership Marketing Activators based at Middlegate House, Woolwich, South East London who are looking to develop their marketing career further as part of a not-for-profit, charitable social enterprise.

As an industry leader, this is an exciting time to join GLL, you’ll play a key role in our Partnerships Marketing function within the National Marketing Department. Our Partnerships Marketing function is an integral part of the business, working in partnership with our local authorities, partners and internal key stakeholders to plan and execute B2C marketing activities to drive partner and business objectives, collaborating to influence and drive connected brand awareness and partnership marketing activity, based on audience insights and financial performance. This is a hands-on role, with the opportunity to work autonomously and as part of the wider team. As a Partnership Marketing Activator you will play a fundamental role in co-ordinating, implementing and optimising multi-channel content to enhance engagement with key audiences. Reporting to the National Marketing Programme Manager - Partnerships & Local Marketing, this role is essential in ensuring that all content, messaging and collateral represent the brand in the most effective way at a partnership level.

This is an exciting and varied role, with scope for professional development. With the opportunity to be creative through the sharing of ideas, contributing to creative marketing programmes and helping to maintain a captivating customer journey via an omni-channel approach.

What you’ll do:

• Co-ordinate, deliver and deploy multi-channel marketing campaigns to enhance engagement with key audiences, in line with key partnership priorities.
  
• Create and develop marketing messaging across print and digital collateral aligning to on-brand messaging and representing the Council partnerships in the most effective way.
• Update and maintain customer journey touchpoints including partnership and centre website pages, social media, Google Business Profiles and other communication channels as required by the wider campaigns.
• Analyse the impact and effectiveness of marketing activity to help inform future content and engagement.
• Find and deliver solutions for centre-based bespoke marketing problems, creating relevant assets to allow centres to connect effectively with local communities.
• Approval of social media content.
• Deliver training on marketing processes and activities to the rest of the business

As a leader within the leisure industry we can also offer scope to progress your career, and job variety like nowhere else.

What you need:

Marketing Degree

Previous experience within a multi-site marketing function (leisure or retail experience would be preferred)

The ability to interpret requirements from various stakeholders, turning their requests into actionable marketing activity.

Extremely effective organiser / multitasker; able to adapt and juggle varying projects at the one time.

Strong people and communication skills with excellent attention to detail

Good organisation and planning skills

As a charitable social enterprise and cooperative owned by our staff, GLL is a unique organisation for you to have a career with!

The basics:

This is a Full time permanent. Hours of work will be negotiated with you in line with the needs of the service, flexible working may be possible, working from home is not possible in this role.

We are an accredited Living Wage employer with industry leading rates of pay

We can offer a career, not just a job with extensive Learning & development support available.

A uniform will be supplied and must be worn

GLL is Values Driven, not Profit Driven. We work hard to benefit the communities we operate in.

As a staff owned organisation you will be given the opportunity to join the Society and t have a stake in your business

Additionally GLL offers employees a range of employment benefits:

Access to a pension scheme.

Health Assurance and access to Counselling services

Access to the tax efficient Ride to Work bicycle purchase scheme.

Free annual eye tests

Discounted nationwide (over 200 centres) inclusive leisure centre membership for you and your partner. This includes GLL Extras!

GLL Society benefits (if you choose to join the Society after your probation period) include:

The right to stand for the Society board and to vote for board members to represent you

Access to team building and fun events such as Treks, Concerts outings etc

Access to a range of benefits exclusive to our people – ask your line manager for details or check out the Intranet