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Paid Social Strategy Lead at Retail Media Marketing Agency

Grey Matter Recruitment

London

On-site

GBP 50,000 - 70,000

Full time

4 days ago
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Job summary

A leading Independent Media Agency is looking for a Paid Social Strategy Lead to own the Paid Social strategy for top commerce players. This role requires expertise in media planning and activation across various platforms, ensuring optimal performance and supporting business pitches. Join a reputable agency with a strong global presence and a diverse client roster.

Qualifications

  • Strong blend of media planning and activation experience.
  • Hands-on setup and optimisation experience across Meta, TikTok, and Pinterest.
  • Data-centric approach to driving success.

Responsibilities

  • Deliver strategic media plans and best practice recommendations.
  • Translate Paid Social objectives into clear strategy and plan.
  • Guide the activation team to manage Paid Social campaigns effectively.

Skills

Media planning
Campaign management
Data analysis
Activation experience

Job description

Paid Social Strategy Lead at Retail Media Marketing Agency

Opportunity to represent a highly reputable Independent Media Agency and own Paid Social strategy for top commerce players.

The Company

  • One of the largest Independent performance marketing agencies in the world
  • Experts across Retail Media, Market Insights, Paid Media and Streaming/CTV
  • Proprietary Marketing Intelligence Technology
  • 1000+Employes with Global Offices
  • Impressive roster of Global Enterprise Customers

The Role

As an experienced programmatic specialist, you will deliver strategic media plans, best practice recommendations and ensure optimal performance.

  • Translate Paid Social objectives into clear strategy and plan
  • Guiding activation team to effectively manage Paid Social campaigns across various platforms
  • Support in planning new business pitches and RFP’s

Desired Skills & Experience

As a Paid Social expert, you will have a strong blend or media planning and activation experience.

  • Media planning and strategy for Paid Social
  • Hand on set up and optimisation experience across Meta/TikTok/Pinterest etc
  • Data-centric approach to driving success

To apply for this role please send a copy of your CV to mhairi@gmrecruit.co.uk

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Grey Matter. Intelligent recruitment for the digital, technology, marketing and media sectors. Based in London, we partner with B2B & B2C technology companies, global brands, start-ups, publishers and agencies to find talent in London, across the UK and internationally.

Our Marketing Team are specialists in digital marketing industry across B2B and B2C roles and work with a range of companies from disruptive fintech’s to established marketing SaaS platforms and rapidly growing ad technology tools to digital marketplaces.

The key roles they hire for are Digital Marketing, Content Marketing, PPC, Paid Social, CRM, Social Media, Email and CRM Marketing. Our portfolio of roles includes a variety of mid-senior and executive level roles.

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