Paid Social Manager

Better placed recruitment; West Yorkshire; On-site; GBP 35,000 - 60,000; Full time

Job summary

An ambitious, fast-growing ecommerce brand is seeking a Paid Social Manager to enhance their digital marketing strategy. This exciting role involves leading and executing paid social campaigns across major platforms like META, TikTok, and Pinterest. You will drive performance and scale results, collaborating closely with creative teams to ensure content aligns with brand objectives. With a hands-on approach, you'll manage ad spends and track campaign performance, while mentoring a talented team of Paid Social Executives. Join this innovative firm and play a key role in shaping their social media presence and driving revenue growth.

Qualifications

• Experience managing high spending ecommerce accounts.
• Strong understanding of social media trends and ad performance.

Responsibilities

• Lead and execute paid social strategies across META, TikTok, and Pinterest.
• Manage campaign delivery and performance analysis for maximum ROI.
• Supervise and mentor Paid Social Executives on campaign optimization.

Skills

Paid Social Advertising

Campaign Management

Creative Collaboration

Performance Analysis

Trend Awareness

Tools

META Ads Manager

TikTok Ads

Pinterest Ads

Job description

Our client is a fast growing ecommerce brand, offering quality products to their customers. They are ambitious, high growth and scaling both in the UK and internationally.

They are now searching for a Paid Social Manager to elevate their digital marketing efforts and drive revenue through social media advertising.

The successful candidate will lead and execute paid social campaigns across key platforms including META, TikTok & Pinterest. With a hands-on approach, they will be responsible for driving performance and scaling results within the performance team while collaborating with the organic social and creative teams. They will oversee a talented team of Paid Social Executives and report directly into the Head of Performance Marketing.

Key Responsibilities:

1. Lead, develop, and execute paid social strategies across META, Pinterest & TikTok, supported by Head of Performance Marketing.
2. Manage end-to-end campaign delivery, from setup to performance analysis, ensuring maximum ROI.
3. Leverage creative insights and collaborate with the organic social team to repurpose content and maximise trends.
4. Be hands-on with the tools, actively managing ad spends, and tracking campaign performance.
5. Supervise and mentor Paid Social Executives, providing guidance on campaign optimisation.
6. Work closely with the creative team to align ad creatives with brand objectives as well as platform best practices.
7. Report on key metrics, providing data-driven insights and recommendations to the Head of Performance Marketing.
8. Stay on top of the latest social media trends, algorithm changes, and best practices to ensure we stay ahead of the curve.

The Person

1. A commercial mindset with a keen eye for maximising ad spend efficiency.
2. Creative awareness and the ability to adapt content to fit platform trends and audience needs.
3. Experience working on high spending ecommerce accounts – agency or client side.

For more information on the role and client please apply immediately.