Paid Social Manager

TN United Kingdom; London; Hybrid; GBP 35,000 - 65,000; Full time

Job description

About Somerce
We are a young, lively, and enthusiastic TikTok Shop agency, based in London, with a hybrid working rhythm. Our team is dedicated to helping brands maximise their presence and sales on TikTok. We are passionate about driving growth and innovation in the e-commerce space, and we are seeking an experienced and strategic paid media manager to lead our client success initiatives and elevate the growth of TikTok Shops across our portfolio.

What you’ll be doing

• Paid Social Campaigns: Execute and manage paid social campaigns across TikTok Shop and other relevant platforms, ensuring that all campaigns meet or exceed performance targets.
• Creative Collaboration: Work closely with the content, influencer, and marketing teams to develop ads that not only convert but also engage and entertain the target audience.
• Performance Optimisation: Analyse campaign performance regularly and make data-driven adjustments to optimise ROAS and reduce CPA.
• Strategy Development: Collaborate with senior team members to develop paid media strategies that align with client goals and brand identities.
• Client Interaction: Serve as a key point of contact for clients regarding campaign performance, strategy, and best practices. Present data-backed results and recommendations for ongoing improvements.
• Data Analysis: Use analytical tools to generate insights and continuously refine targeting, bidding, and ad creatives for improved campaign effectiveness.
• Trend Monitoring: Stay up-to-date on industry trends, platform updates, and competitor activities to ensure that our campaigns remain fresh and effective.
• Team Collaboration: Work cross-functionally with content, influencer, and affiliate teams to ensure cohesive and integrated paid media strategies.

What we’re looking for

• Proven experience in managing paid social campaigns, with a focus on TikTok and other social platforms.
• Strong analytical skills, with a data-driven approach to campaign optimisation.
• Creative mindset to ensure that ads are engaging, entertaining, and aligned with brand messaging.
• Ability to collaborate with teams across departments and maintain strong client relationships.
• Excellent communication and presentation skills, especially when presenting campaign results and recommendations.
• A proactive approach to staying ahead of trends and platform changes.
• Familiarity with analytics tools (e.g., Google Analytics, TikTok Ads Manager, etc.).

Why join Somerce?
You’ll have the opportunity to work in a fast-paced, growth-driven environment where your work will directly impact clients' success. If you're looking to expand your skills, work on innovative campaigns, and be part of a talented and supportive team, Somerce is the place for you.

Additional Benefits:

• "Work from anywhere" policy for overseas work