Paid Social Creative Strategist

JR United Kingdom; York; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading company in the DTC eCommerce sector is seeking a Creative Strategist with a blend of creativity and analytical skills. In this role, you'll lead the creative direction for several eCommerce brands, collaborating closely with clients and team members to create high-performing ad campaigns. This is an exciting opportunity to work in a fast-paced environment that values innovation, creativity, and results. You'll have the flexibility to work remotely while being part of a supportive, high-performing team that fosters growth.

Benefits

Performance-based bonuses

Remote flexibility

Competitive base salary

Creative ownership

Supportive team culture

Qualifications

• Proven experience as a Creative Strategist or in a similar role.
• Strong understanding of Meta Ads and DTC eCommerce.
• Ability to analyze ad performance data.

Responsibilities

• Own and lead the creative strategy for multiple clients.
• Collaborate with team members and clients.
• Analyze and optimize ad performance.

Skills

Creative Strategy

Data Analysis

Ad Performance Analysis

Collaboration

Creative Ideation

Communication

Storytelling

Tools

Meta Ads Manager

Slack

Notion

Motion

Job description

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• We scale eCommerce brands from six and seven figures to $10M+ in annual revenue.
• We specialize in paid advertising on Meta and TikTok—focusing exclusively on DTC eCommerce brands.
• We don’t make boring ads. We make ads that don’t look like ads and actually convert.
• You’ll be pushed to be one of the best at what you do. In return, you’ll get great incentives, bonuses, flexible working hours, and the freedom to work in a high-performing team that actually values creativity.
• And unlike most agencies, we actually reward you for what you do. We’re not here to squeeze talent—we want everyone to win. That’s why we offer very competitive salaries, plus big performance bonuses that far exceed industry averages when you produce value.
• With freedom comes responsibility—you’ll have the opportunity to grow fast, work with elite talent, and take ownership of your work. But we move quickly, expect excellence, and don’t do average.
• If you want to be a top-tier strategist working with millions in ad spend, apply. If you’re after an easy ride, this isn’t it.

THE ROLE

• You’re both creative and analytical—you know what makes ads convert and how to back it up with data.
• You’ll work with 4-6 clients, owning the creative direction and ensuring every ad is aligned with performance goals.
• You thrive in a fast-paced environment and love working across multiple industries and brand voices.
• You don’t just ideate—you collaborate, brief, analyze, and iterate with designers, editors, copywriters, and media buyers.
• You’ll work directly with clients to uncover angles, gather feedback, and guide creative strategy to drive scale.
• You care about results and treat client growth like your own business.

WHAT YOU'LL DO

• Own and lead the creative strategy across a portfolio of 4–6 DTC ecommerce brands.
• Work closely with editors, designers, and copywriters to bring high-converting ad concepts to life.
• Collaborate with media buyers to analyze performance data and identify creative opportunities.
• Create and manage creative briefs, analyze ads, and create reports using tools like Notion and Motion.
• Directly collaborate with clients during strategy sessions and feedback loops to refine and evolve concepts.
• Use Meta Ads Manager and reporting tools to track creative performance and ideate on new testing opportunities.
• Maintain a strong backlog of creative angles, hooks, and variations to keep scaling ad performance.
• Provide regular reports and growth updates to identify patterns and opportunities for creative scale.
• Communicate with team members in Slack, manage creative pipelines in Notion, and keep everything flowing efficiently.
• Proactively bring new ideas to the table—test, iterate, and scale what works.

WHAT YOU'LL BRING

• Proven experience as a Creative Strategist or equivalent role in a paid media or growth-focused agency.
• Strong understanding of Meta Ads (especially DTC eCommerce)—TikTok, YouTube, or other platforms a big bonus.
• Demonstrated ability to analyze ad performance data and translate it into high-converting creative concepts.
• A sharp creative mind with strong copy instincts, storytelling ability, and attention to detail.
• Experience working with and directing editors, designers, and copywriters to execute winning ads.
• Fluency in English (spoken and written) and confidence leading client calls and presentations.
• Highly organized and comfortable using tools like Slack, Notion, Motion, and Meta Ads Manager.
• The ability to thrive in a fast-moving, feedback-driven environment without needing micromanagement.

WHAT’S IN IT FOR YOU

• Earn what you’re worth – We offer a very competitive base salary, plus performance-based bonuses that reward real impact. When the work wins, you win big—no ceilings.
• Level up fast – You’ll work with elite talent, push your creative limits, and get better every week. We invest in our people because we believe you grow, we grow.
• Creative ownership – You won’t just execute someone else’s vision. You’ll bring ideas to the table, lead your work, and actually shape strategy.
• Remote flexibility – Work whenever you want, as long as you can attend key meetings, collaborate effectively, and be available when the team or clients need you. We care about results, not hours.
• A culture that actually feels good – We move fast and think big, but we also laugh a lot, support each other, and keep things human. You’ll join a culture built on freedom, fun, and high performance.