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Paid Social and Display Marketing Manager

Boden

London

Hybrid

GBP 45,000 - 70,000

Full time

6 days ago
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Job summary

Boden is seeking a Paid Social and Display Marketing Manager in London, responsible for managing media investments across the UK, US, and Germany. This role entails optimizing marketing efforts using performance insights and requires at least 3 years of experience in a similar position within the fashion sector.

Benefits

Flexible hybrid working
Targeted annual bonus scheme
Generous clothing allowance and discounts
Increased holiday with years of service
Array of discounts and cashback offers
Group personal pension scheme
24/7 Virtual GP service
Free onsite parking and refreshments

Qualifications

  • Minimum of 3 years’ experience in a similar role within fashion/apparel retail.
  • Understanding of measuring incremental marketing impact.
  • Experience with US paid media activations.

Responsibilities

  • Manage Paid Social and Display agencies to ensure results meet expectations.
  • Provide weekly reporting with insights on performance metrics.
  • Collaborate with internal teams for effective marketing strategies.

Skills

Multi-tasking
Organisational skills
Project management skills
Creative flair
Commercial curiosity

Job description

Social network you want to login/join with:

Paid Social and Display Marketing Manager, London

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Client:

Boden

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

ea831d1520c8

Job Views:

4

Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

A BIT ABOUT THE ROLE

The Paid Social and Display Manager will be accountable for the performance of media investment UK, US, and Germany. They will deliver best in class executions across the entire paid social and display landscape that deliver incremental uplifts in customer behaviour within agreed allowable costs.

BENEFITS AT BODEN

  • Flexible hybrid working
  • Targeted annual bonus scheme
  • Generous Boden clothing allowance and 30% discount on all current clothing ranges
  • Holiday increase with years of service
  • Portal with an array of discounts and cashback offers on retail and entertainment
  • Group personal pension scheme and life insurance cover
  • 24/7 Virtual GP service for you and your household
  • Free onsite parking, teas & coffee stations and subsidised café with free toast for breakfast

ROLE RESPONSIBILITIES

  • Day to day management of Paid Social and Display agencies that includes briefing, media plan reviews, testing plans, and on-going performance reviews to ensure in-vestment is delivering the required results.
  • Providing weekly reporting to internal stakeholders with clear insights on what we did, what we expected to see, what we actually saw and what we’d do differently next time.
  • Continually pitching new opportunities to internal stakeholders that have the potential to drive incremental performance for both new, existing, and lapsed customers.
  • Manage the mid to long term strategic roadmap for Paid Social and Display marketing that has buy in and support from senior management and relevant stakeholders.
  • Working collaboratively with key stakeholders in the Brand, Product and Customer teams to deliver best in class creative, product feeds and first party data that unlock improvements in performance.
  • Working with a team of channel leads to deliver a customer centric digital marketing strategy that delivers global reach with local precision.

THE EXPERIENCE WE ARE LOOKING FOR

  • A minimum of 3 years’ experience in a similar role for a fashion / apparel retailer
  • An understanding of how to measure the incremental impact of Marketing activity
  • An understanding of commercial performance beyond platform revenue and ROAS
  • Effective agency management as well as hands on platform experience
  • Experience of US paid media activations

A BIT ABOUT YOU

  • Excellent multi-tasker who takes pride in accuracy and delivering strong results
  • Outstanding organisational and project management skills
  • Creative flair and confidence with a positive attitude
  • A keen eye for an opportunity, with a natural commercial curiosity
  • Able to influence and drive change across multiple functions
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