Paid Search Lead

BMC Recruitment Group Ltd; North Shields; Hybrid; GBP 35,000 - 40,000; Full time

Benefits offered by this job

Annual bonus

Hybrid working

Pension 5%

Career progression

Job summary

BMC Recruitment Group Ltd is recruiting a Paid Search Lead & Google Ads Specialist for a hybrid role in the North East. You will own client strategy, optimise campaigns across Google Ads, Shopping and Performance Max, and present insights to clients.

You'll manage a portfolio of ~5-10 accounts, develop PPC strategy, run performance reporting and contribute to new business pitches. A strong background in ecommerce campaigns and client-facing delivery is essential.

Qualifications

• 3–5 years Paid Search experience
• Strong Google Ads knowledge
• Experience managing Shopping and Performance Max campaigns
• Confidence presenting to clients
• Excellent communication skills
• Commercial thinking and strategic mindset
• Experience optimising ecommerce campaigns

Responsibilities

• Develop PPC strategy for client portfolio
• Hands-on campaign optimisation across Google Ads
• Client meetings and presentations

Skills

Paid Search

Google Ads

Shopping campaigns

Performance Max

Client meetings

Campaign optimisation

Presentation skills

Tools

DataFeedWatch

Channable

Meta Ads

Job description

Paid Search Lead & Google Ads Specialist

This is a hybrid opportunity in Tyneside

£35,000 - £40,000 + Bonus

Tired of being just another PPC Manager? Do you spend more time making bid adjustments than making an impact? Would you love the freedom to own client strategy, build genuine relationships and have a real say in the direction of an ambitious agency? If you're looking for a role where your ideas are listened to, your expertise is valued and no two days look the same, keep reading...

I'm recruiting on behalf of a growing independent digital agency in the North East that's built an outstanding reputation for delivering performance led campaigns for a wide range of ecommerce and consumer brands. They're now looking for an experienced Paid Search specialist to become one of the key people within their digital team.

What's different about this role?

This isn't one of those agencies where you'll quietly optimise campaigns all day without speaking to anyone. You'll become a trusted advisor to your clients. One day you could be presenting campaign strategy to a fast growing ecommerce retailer. The next, you'll be optimising Shopping campaigns, improving product feeds or helping pitch for exciting new business. You will never have to cold call or sell to cold clients. You'll have genuine ownership from day one. No micromanagement. No endless internal meetings. No cold calling. Just the opportunity to do what you do best whilst helping clients grow.

The Role

You'll manage a portfolio of approximately 5-10 client accounts, taking ownership of strategy, optimisation and performance across predominantly Google Ads campaigns.

Your time is typically split between:

• Developing PPC strategy
• Hands‑on campaign optimisation
• Client meetings and presentations
• Performance reporting
• Shopping & Performance Max campaigns
• Product feed optimisation
• Identifying opportunities to grow client accounts
• Supporting occasional new business pitches Google Ads will be your bread and butter, with additional exposure to Microsoft Ads and Amazon Ads.

We'd love to hear from you if you have:

• Around or at least, 3-5 years Paid Search experience
• Strong Google Ads knowledge
• Experience managing Shopping and Performance Max campaigns
• Confidence presenting to clients
• Excellent communication skills
• Commercial thinking and strategic mindset
• Experience optimising ecommerce campaigns
• Experience with any of the following would be a real bonus:
  • Amazon Ads
  • Microsoft Ads
  • Feed management platforms such as DataFeedWatch, Channable or similar
  • Meta Ads
• Agency or in-house backgrounds are both welcome.

You’ll probably enjoy this role if you...

• Love talking to clients.
• Like solving problems.
• Enjoy improving performance rather than simply maintaining campaigns.
• Want more ownership.
• Prefer working in a close-knit team where everyone knows each other.
• Want your next move to genuinely develop your career.

What's on offer?

• £35,000-£40,000 depending on experience
• Annual bonus scheme
• Hybrid working (3 days in the office, 2 from home but flexible for negotiation to 2 days office 3 at home)
• 5% employer pension contribution
• Ongoing learning and development with promotions and progression available
• Team socials and regular company events
• Modern offices with a genuinely supportive team
• A clear opportunity to influence the future of the paid search function as the business continues to grow

Why apply?

The person currently in the role has made a real impact, and they're looking for someone who wants to build on that success, bring fresh ideas and become a key part of the agency's next chapter. If you're looking for more autonomy, more client ownership and the chance to work alongside a friendly, ambitious team without the politics of a large agency, I'd love to tell you more.