Paid Media Executive

JR United Kingdom; Norwich; On-site; GBP 25,000 - 35,000; Full time

Job summary

A digital growth agency in the healthcare sector is seeking a Paid Media Executive to drive localised media campaigns across various platforms. This hands-on role provides ample opportunities for learning and development, with a focus on innovation within the paid media landscape. As part of a startup environment, employees enjoy great work-life balance and numerous perks, making this an ideal position for someone looking to advance their career in digital marketing.

Benefits

25 days holiday + bank holidays + birthday off

Flexible working during Christmas / New Year

Budget for tailored learning plan

Company laptop

Pension contributions

Work anywhere in the world every August

One Friday off per month (paid)

Qualifications

• Experience working as a Paid Media Executive or Associate, with hands-on campaign management.
• Knowledge of digital marketing, especially in localised campaigns.
• Creative strategy for ads and landing pages to enhance performance.

Responsibilities

• Deliver localised paid media campaigns across various platforms.
• Manage account performance in line with budgets and KPIs.
• Lead campaign launches, including setup and ad copy.

Skills

Paid Media Experience

Creativity

Analytical Skills

Tools

GA4

Google Search Console

Google Tag Manager

Job description

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We’ve partnered with a digital growth agency in the fast-growing healthcare space. Our client crafts digital experiences for healthcare businesses across the UK, building digital growth programmes that align with client growth.

You will learn from a very experienced Digital Leader. Boosted by current growth trajectory, there is an opportunity to step into a management position as the company grows.

As a digitally focused agency, they work across the entire Conversion Rate Optimisation spectrum. This can include web and UX, social, paid media, SEO, CRM and email.

Employee development is seen as core to their success – so this is a good chance to learn new and brush up on existing skills. Additionally, as a startup they offer great work-life balance including the ability to work remotely.

The role

This is a hands-on Paid Media Executive role, suitable for someone looking to develop their career in paid media and develop new skills along the way.

The Paid Media Executive will play a key role in the delivery of localised media campaigns across both paid search and paid social.

The role of a Paid Media Executive:

• Deliver localised paid media campaigns across Google, Meta, Bing, TikTok, LinkedIn, and AdRoll.
• Stay apprised with new technology and opportunities to further our innovation in the paid media space.
• Manage paid media performance across multiple accounts, ensuring monthly spend aligns with budgets and optimising towards KPIs.
• Feedbackon campaign performance, trends, and actionable insights to the team.
• Lead campaign launches for new clients, promotions, and new services - including setup, ad copy, and tracking.
• Implement creative and ad copy refreshes that lead to increased engagement and performance.
• Complete monthly and quarterly audits and execute on key recommendations.
• Troubleshoot technical issues with support teams.

A Paid Media Executive should have:

• Experience working as a Paid Media Executive or Paid Media Associate – setting up, managing and optimising accounts.
• Knowledge of GA4, Google Search Console and Google Tag Manager
• Experience working with both paid search and paid social channels.
• Experience with creative strategy and landing page structures to enhance campaign performance.
• Exposure to digital marketing channels, especially local campaigns.

The perks

• 25 days holiday + bank holidays + your birthday off.
• Flexible working over Christmas / New Year in addition to holiday allowance.
• A budget for tailored learning plan, including industry events.
• Company laptop.
• Pension contributions.
• Anywhere August – work anywhere in the world, every August.
• One Friday off per month (paid).

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