Paid Media Executive

SmartSourcing Ltd; Manchester; Hybrid; GBP 21,000 - 25,000; Full time

Job description

Paid Media Executive

Hybrid: Manchester (2-3 Days office based)

Salary: up to £25k (DOE)

If music is your passion this could be the perfect role for you!

Our client is all about the music scene whether it's what's on guides, gigs, festivals they are in the know. They are looking for a dynamic Paid Media Exec who can work with the management and implementation of ads across Facebook, Google Ads and other platforms.

What you must have:

1. Previous working experience in Paid Media with Google Ads and Facebook as a minimum
2. A proven track record of successful marketing campaigns
3. Knowledge of various paid marketing channels and technologies, including paid search, retargeting and social network advertising (Facebook, Tiktok)
4. Hands-on experience in handling marketing budgets and forecasting/reporting results
5. Outstanding communication, presentation and management skills
6. Excellent organisational and time management skills
7. Strategic thinker with great analytical skills

What you will be doing:

1. Writing and presenting paid strategies for a variety of different events
2. Lead on the planning, set-up and management of paid media campaigns
3. Confidently creating reports and evaluating data in different dashboards and taking the initiative on making decisions based on the performance of ads
4. Measuring and optimising paid marketing campaigns using data in Ads Manager, Google Analytics and other dashboards
5. Researching and testing partnerships with new platforms to expand reach and/or lower cost-per-acquisition
6. Problem solving and taking ownership of technical issues that occur in ad accounts
7. Client Management
8. Staying up-to-date with digital marketing trends and potential new channels and strategies

What you will get:

Excellent benefits package