Paid Media Executive

Social for Good; Brighton; Hybrid; GBP 25,000 - 28,000; Full time

Job summary

Join Social for Good as a Paid Social Marketer, where you'll create impactful campaigns for charity clients. Enjoy a 4-day work week, flexible hours, and a supportive culture that empowers you to thrive while making a difference.

Benefits

6 weeks holiday

1 mental health day annually

Dedicated learning & development budget

Monthly team meetings and quarterly socials

Pension contributions

Casual dress code

Qualifications

• 1-2 years' experience running paid ads, ideally in an agency or values-led environment.
• Experience with building campaigns, audience targeting, and reporting.
• Strong analytical skills to identify trends and insights.

Responsibilities

• Deliver high-quality, creative campaigns that align with client strategies.
• Manage paid social and search campaigns for various clients.
• Track performance and adjust strategies based on data analysis.

Skills

Data-driven marketing

Creative strategy

Client relationship management

Campaign optimization

Tools

Google Ads Manager

Meta Ads Manager

Google Sheets

TikTok Ads

LinkedIn Ads

Job description

We're on the lookout for the next Social for Good team member to join our paid social team this Summer.

As part of our paid media team, you’ll play a key role in delivering impactful social and search campaigns for our clients - from strategy development, campaign build and management, to client relations and reporting. You’ll be making a difference by helping charities and non-profits achieve more with their paid budgets

We work a 4-day week - so we’re looking for someone who’s highly organised, efficient, and confident managing their own workload, time, and priorities. This role is ideal for someone who loves working with a variety of clients, thrives on results, and enjoys working with purpose-driven brands.

Key focus

• Deliver high-quality, creative campaigns that align with each client's strategy
• Build trusted client relationships through clear communication and consistent delivery
• Manage multiple client accounts and meet deliverables within agreed timelines
• Track performance, create insightful reports, and adjust approach based on results

Responsibilities

• Supporting paid social and paid search strategies for our clients, based on an excellent understanding of their objectives, budgets, audiences and messaging.
• Client meetings. Be confident in communicating campaign performance and developing relationships with clients.
• Managing paid social campaigns, monitoring and adjusting as necessary to maximise cost-effectiveness and results
• Managing paid search campaigns, monitoring and adjusting as necessary to maximise cost-effectiveness and results
• Ensuring maximum efficiencies across all paid social/paid search channels, including TikTok, Meta, LinkedIn and Google Ads.
• Regular data analysis and reporting to ensure activity is optimal and aligns with marketing strategy and the client’s needs.
• Managing Google grants for charity clients
• Produce detailed and accurate client reports
• Demonstrate a strong understanding of clients’ accounts to identify trends or issues to raise with the wider team.
• Suggest new and innovative paid campaign ideas that will help our clients achieve their goals.
• Contribute to internal meetings and knowledge-sharing activities as required.

Is this you?

You’re a data-driven marketer with a creative streak and a strategic mindset. You don’t just press ‘boost’, you plan, test, and optimise paid media campaigns that deliver real results. Whether it’s Meta, Google, or TikTok, you know how to get the right message in front of the right audience at the right time.

You’ve got at least one or two years’ experience running paid ads, ideally in an agency or values-led environment, and you’re confident building campaigns from scratch, audience targeting, creative briefing, budget allocation, and reporting included. You’re comfortable with Google Ads Manager, Meta Ads Manager, and Google Sheets, and bonus points if you’ve dabbled with TikTok Ads, LinkedIn, or Google Grants.

You’re analytical by nature, love digging into results, and can confidently spot patterns, surface insights, and make clear recommendations. You’re always on top of platform changes and excited by new features or creative testing ideas.

You thrive in a collaborative, autonomous environment, take ownership of your work, and pride yourself on being thorough, proactive, and thoughtful. Clients and teammates alike trust your judgment and enjoy working with you because you care.

We won’t micromanage you, so you’ll flourish if you’re self-motivated, organised, and energised by making good things happen.

Pay & benefits

• Salary between £25,000-£28,000 depending on experience (we are a living wage employer)
• 6 weeks holiday (plus one extra day for each full year you’re with us)
• 1 mental health day a year just for you
• Monthly 1:1s and regular performance reviews
• Dedicated learning & development budget for training and events
• Yearly contribution to improve your WFH setup
• Monthly team meetings and quarterly socials
• Pension contributions
• Casual dress code

What it's like to work here

• A 4-day week with flexible hours - work around your life, not the other way around. Our core hours 10–4, but you decide the rest - we trust you to manage your time and calendar.
• Office-based or hybrid working - our office is based at Projects in Brighton, and most of us work 50% office/50% home. We will also consider applications from people further afield who need to work remotely.
• Quarterly in-person team socials.
• A culture that prioritises deep work and minimal meetings.
• A team that supports, respects, and uplifts each other.