Paid Media - PPC Consultant

Tate Recruitment; Woking; On-site; GBP 40,000 - 60,000; Full time

Job summary

Tate Recruitment is looking for a commercially minded Paid Media Consultant based in Woking to lead and optimize high-impact B2B campaigns. In this hybrid role, you'll shape strategy, leverage AI, and manage client relationships while collaborating with various teams. The ideal candidate has over 3 years of paid media experience across platforms like Google Ads and LinkedIn. Responsibilities include developing strategies, analyzing performance, and presenting insights to stakeholders. Join us in delivering measurable results and driving innovation.

Qualifications

• 3+ years’ experience in paid media within a B2B agency.
• Proven experience across major advertising platforms.
• Strong understanding of B2B funnels and CRM integration.

Responsibilities

• Develop integrated cross-channel paid media strategies.
• Manage and optimise campaigns across various platforms.
• Analyse performance data and translate insights into actions.

Skills

Google Ads

Microsoft Ads

Meta Ads

LinkedIn Ads

Analytical skills

AI in paid media workflows

Tools

GA4

Looker Studio

Excel

Job description

Location: Hybrid (2 days per week in Woking office)

About the Role

We’re seeking a commercially minded Paid Media Consultant to lead and optimise high-impact B2B campaigns.

You’ll move beyond execution, shaping strategy, leveraging AI, managing key client relationships, and collaborating cross-functionally to deliver measurable results. With hands-on experience across platforms such as Google Ads, Meta, LinkedIn, Reddit, and Spotify, you’ll bring a strong understanding of how paid media integrates with MarTech and CRM ecosystems.

As a senior team member, you’ll play a key role in driving client growth, enhancing efficiency, and embedding innovation, particularly AI.

Key Responsibilities

• Develop and lead integrated, cross-channel paid media strategies aligned to B2B objectives and full-funnel growth
• Manage and optimise campaigns across Google Ads, Meta, LinkedIn, Reddit, and Spotify
• Analyse performance data across platforms and CRM systems, translating insights into clear actions
• Collaborate with Data and MarTech teams to ensure seamless tracking, attribution, and lead capture
• Quality assure campaign setups, audience targeting, and reporting outputs
• Present performance insights and strategic recommendations to clients and stakeholders
• Work closely with Account Management, SEO, Creative, and Marketing Science teams
• Stay ahead of emerging platforms, trends, and tools, bringing fresh ideas to campaigns
• Leverage and test AI tools to improve performance and operational efficiency
• Support continuous improvement of internal processes and best practices

Skills & Experience

• 3+ years’ experience in paid media within a B2B agency o
• Proven experience across Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, plus Reddit or Spotify
• Hands-on experience using AI in paid media workflows
• Strong understanding of B2B funnels and CRM integration (e.g. HubSpot, Salesforce)
• Advanced analytical skills (GA4, Looker Studio, Excel)
• Confident communicator with experience presenting to senior stakeholders