Paid Influencer Campaign Manager

Player Found; Greater London; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

Player Found, a specialist influencer marketing agency for gaming, is hiring a Campaign Manager to run paid creator campaigns and own the quality of what we pitch. This hybrid London-based role involves day-to-day management, client liaison, and collaboration with our sales team to ensure deliverables are on strategy.

You’ll be hands-on from day one, building decks, qualifying briefs, and driving campaigns end-to-end with a focus on results and clear reporting.

Qualifications

• Directly managed paid gaming influencer campaigns end to end.
• Built pitch decks yourself, not templates.
• Understands campaign pricing, margins, and strategic value.
• Able to challenge sales with constructive pitch feedback.
• Knows games industry creator ecosystem and platforms.
• Organised and capable of running multiple campaigns simultaneously.
• Strong written and verbal communication for client-facing work.

Responsibilities

• Own day-to-day delivery of paid creator campaigns from brief to final report.
• Scope campaigns: creator selection, rates, deliverables, timelines, budget.
• Handle contracting, briefing, asset approvals, and go-live scheduling.
• Track KPIs and adjust campaigns in-flight.
• Produce updates, reports, and post-campaign recommendations for clients.
• Keep budgets accurate and reconciled.
• Pre-screen and qualify inbound briefs.
• Build pitch decks: concepts, creator recommendations, budget breakdowns, outcomes.
• Review sales requests for scope, pricing, deliverability.
• Bridge between sales and campaigns to ensure proposals hold up.
• Incorporate learnings from campaigns into future pitches.
• Paid ads management experience across Meta, Google, TikTok is a plus.

Skills

Campaign management

Negotiation

Budget management

Client facing

Pitch decks

Written & verbal communication

Tools

Meta Ads

Google Ads

TikTok Ads

Job description

Location: The Busworks, 39-41 North Road, London N7 9DP

Paid Influencer Campaign Manager

Location: The Busworks, 39-41 North Road, London N7 9DP

About the Role

Player Found is a specialist influencer marketing agency focused on the gaming sector. We work with video game publishers and entertainment brands globally to turn creators into dedicated fans. Our campaigns prioritize authentic engagement, supported by structured campaign operations, data, reporting, and clear client communication.

We're hiring a Campaign Manager to run our paid creator campaigns and to own the quality of what we pitch. This is a hybrid role: mostly day-to-day paid influencer campaign management, with a meaningful commercial element; qualifying inbound briefs, building pitch decks, and making sure what we sell is deliverable and on-strategy.

It will suit someone who has already run paid creator campaigns end to end and built their own decks, rather than someone who has only worked to someone else’s template. You'll be hands‑on from day one, working directly with clients, creators, and our sales team. There is progression to move up as the business grows, with a team lead role available in the near future.

What You'll Do

Paid influencer campaigns

• Own day‑to‑day delivery of paid creator campaigns from brief to final report.
• Scope campaigns: creator selection, rate negotiation, deliverables, timelines, and budget management.
• Handle contracting, briefing, asset approvals, and go‑live scheduling with creators and their management.
• Track performance against agreed KPIs and adjust in‑flight where campaigns need it.
• Own client facing material throughout: updates, reports, and post‑campaign recommendations.
• Keep campaign budgets accurate and reconciled.

Pitching and commercial

• Pre‑screen and qualify inbound briefs.
• Build pitch decks: campaign concepts, creator recommendations, budget breakdowns, and projected outcomes.
• Review the sales team's pitch requests, sense‑checking scope, pricing, and deliverability.
• Act as the bridge between what sales is selling and what campaigns can deliver, so proposals hold up once they're won.
• Feed learnings from delivered campaigns back into how we pitch.

Paid ads management (nice to have)

• Paid media experience across Meta, Google, TikTok, or programmatic (nice to have, not required).

What We're Looking For

You should:

• Have directly managed paid gaming influencer campaigns: negotiating rates, contracting creators, managing budgets, and reporting on results. Not just supporting someone who did.
• Have built pitch decks yourself, end to end, rather than populating a template someone else made.
• Understand the commercial side: how campaigns are priced, what good margin looks like, and why some briefs are worth chasing and others aren't.
• Be confident telling a salesperson that a pitch needs reworking, and able to explain why.
• Know the games industry and its creator ecosystem: platforms, formats, and what actually moves the needle around a game launch.
• Be organized and comfortable running several campaigns at different stages at once.
• Have strong written and verbal communication, and be confident client‑facing from day one.

Ideal background (open to others): In‑house marketing at a games publisher or developer‑publisher, where you owned influencer campaigns and pitched internally for budget. Agency experience is welcome, but we're particularly interested in people who've sat on the client side and understand how publishers think.

Note: This is a mid‑level role, not entry‑level.

Why Work With Us?

• Clear progression opportunities in a growing business, including a route to team lead.
• Real ownership of campaigns and from day one.
• Genuine influence over how we pitch and which work we take on.
• An open, collaborative in‑person work environment.
• The ability to shape your own growth and development.
• Weekly company socials.
• One additional day of annual leave for each year you spend with us.
• No office dress code.

Note: This role is 5 days a week, based in our London office.