Owned & Operated (O&O) Marketing Manager, Prime Video

Amazon; London; On-site; GBP 45,000 - 60,000; Full time

Job summary

A major tech company is seeking a Digital Marketing Manager in London to drive acquisition and retention for their streaming service. This role involves leading strategies for marketing channels, collaborating with various teams, and utilizing data insights to improve customer engagement. Ideal candidates should possess strong marketing experience and analytical skills. Offering a dynamic work environment with opportunities for growth.

Qualifications

• 3+ years marketing experience in relevant field.
• Proven success in executing marketing programs.
• Strong analytical skills with the ability to interpret data.

Responsibilities

• Lead strategy for Owned & Operated channels.
• Analyze channel performance and report insights.
• Collaborate with cross-functional teams to drive growth.

Skills

data-driven decision making

cross-functional collaboration

digital marketing

customer engagement

Tools

Bullseye

Sonata

Symphony

Job description

DESCRIPTION

Come and build the future of entertainment with us. Are you interested in shaping the future of movies and television? Do you want to define the next generation of how and what Amazon customers are watching?

Prime Video is a premium streaming service that offers customers a vast collection of online entertainment, with the ease of finding what they love to watch in one place. We offer thousands of popular movies and TV shows from Originals and Exclusive content to exciting live sports events. We also offer our members the opportunity to subscribe to add-on channels and to rent or buy new release movies and TV box sets on the Prime Video Store. Prime Video is a fast-paced, growth business - available in over 240 countries and territories worldwide. The team works in a dynamic environment where innovating on behalf of our customers is at the heart of everything we do. If this sounds exciting to you, then please read on.

We are seeking an innovative, results-oriented digital marketer who will be responsible for driving acquisition, engagement and retention for Prime Video through our Owned & Operated channels. Working across a variety of projects impacting customer experience, you will be bringing change to how customers watch content on Prime Video with a focus on scalable processes. Your strategic thinking, strong data-driven customer insights and operational excellence, will enable you to maximize the scale, customer engagement and efficiency to help fuel our growth on an international scale.

Key job responsibilities
• Lead the strategy and execution of the PV Owned & Operated Marketing channels for major Tentpole launches.
• Collaborate with multiple teams (inc. Product, Planning, Brand Managers & Retail) to drive channel growth across both established and expansion locales.
• Deep dive channel performance and champion an ever-raising bar of insight and performance tracking for your channels.
• Write proposals, testing roadmaps and campaign reviews, to de delivered up to VP level.
• Collaborate with tech and product teams, championing EU customers' needs.
• Champion automation, measurement and scaled solutions within the broader organization.

A day in the life
As an O&O Marketing Manager, you will have a mix of marketing and product management expertise, alongside a comfort with new tools and technologies. You will work autonomously, build relationships outside of your immediate team and have demonstrable experience in managing multiple and diverse stakeholders. You will make smart decisions and are seen as an expert in your field. You will push the boundaries by testing and optimizing towards our vision of a dynamic, personalized and AI driven customer experience.

BASIC QUALIFICATIONS

- Experience in professional non-internship marketing
- Experience building, executing and scaling cross-functional marketing programs
- Experience using data and metrics to drive improvements
- Passion for digital entertainment and interest in the TV/Film industry

PREFERRED QUALIFICATIONS

- Experience in multi-territory campaign management
- Experience in digital marketing and content production timelines and process
- Experience with O&O tools including Bullseye, Sonata, Symphony

Amazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice (https://www.amazon.jobs/en/privacy_page) to know more about how we collect, use and transfer the personal data of our candidates.

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

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