Outreach Specialist (Volunteer – Remote / Hybrid UK)
Prana is on a mission to revolutionise health by making proactive, personalised wellness the new norm. We’re looking for a volunteer Outreach Specialist to help us understand our target audience better—engaging fitness enthusiasts and wellness communities online to discover real insights about how they manage their health today.
You’ll play a key role in shaping how we build and position our product by uncovering real user problems, frustrations, and needs through open-ended conversations on platforms like Reddit, Discord, and Facebook groups.
What You’ll Do
- Scout and join relevant online communities (fitness, wearable tech, health optimisation, running, Hyrox, calisthenics)
- Start natural conversations with community members around how they track fitness, health, and wellness
- Ask open-ended, non-leading questions to discover pain points, needs, and behaviours
- Record or summarise insights from each conversation for the founding team
- Spot trends, recurring frustrations, and unmet needs based on your discussions
- Collaborate with our team to refine outreach strategies and share learnings
What We’re Looking For
- Comfortable starting authentic conversations online in a way that feels natural, not salesy
- Strong written communication skills with an empathetic, curious approach
- Experience or familiarity with Reddit, Discord, Facebook Groups, or other community platforms
- Interest in fitness, health tracking, wellness, or wearables
- Good at asking thoughtful, open-ended questions and listening for real insights
- Self-driven and organised—you’ll be managing your own discovery workflow with support from the team
Bonus Points
- Experience with customer discovery, UX research, or early-stage user interviews
- Familiarity with quantified self, biohacking, or health tech spaces
- Background in community building, online moderation, or market research
Why Join Prana?
- Help shape the future of personalised, proactive healthtech from the ground up
- Work closely with founders and influence product development through real user insights
- Build experience in customer discovery, research, and community engagement
- Enjoy flexible hours, remote work, and future team meetups in London/Manchester
- Get credited and recognised as a key contributor to Prana’s user research and growth journey