Outreach Specialist/Cold Email Expert

JR United Kingdom; Cardiff; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading sales engagement platform is seeking an Outreach Specialist in Cardiff to develop email campaigns and integrate AI automation tools. You will collaborate closely with cross-functional teams to enhance engagement strategies. Ideal candidates are experienced in AI and have a strong background in email marketing campaigns.

Qualifications

• Strong experience with AI and automation systems.
• Experience with email-based outbound campaigns.
• Proficiency in APIs for marketing and CRM tools.

Responsibilities

• Develop and own client email campaigns and automation pipelines.
• Collaborate with Product, Marketing, and Growth teams.
• Integrate AI models for personalization and automation.

Skills

AI

Prompting

Automation systems

Email-based outbound campaigns

APIs

Job description

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Outreach Specialist/Cold Email Expert, Cardiff

Client: Instantly.ai

Location: Cardiff, United Kingdom

Job Category: Other

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EU work permit required: Yes

Job Views:

4

Posted:

26.06.2025

Expiry Date:

10.08.2025

Job Description:

About Instantly:

Instantly.ai is one of the fastest-growing and most loved sales engagement platforms, trusted by over 35,000 teams worldwide. Our platform combines AI-powered lead generation, seamless campaign automation, inbox deliverability, and real-time analytics to transform how teams find, engage, and close high-value leads.

What You’ll Do:

• Develop and own client email campaigns, automation pipelines, and GTM workflows
• Collaborate deeply with Product, Marketing, and Growth teams to launch new initiatives and A/B experiments
• Integrate AI models (e.g., OpenAI, Anthropic) for prompting, personalization, and smart automation
• Automate processes from lead enrichment to deliverability and campaign optimization
• Scale systems reliably to support rapid growth and high-volume usage
• Assist in setting up campaigns and automations for our VIP clients

What We’re Looking For:

• Strong experience with AI, prompting, LLM integration, and automation systems
• Extensive experience with email-based outbound campaigns
• Proficiency in APIs, especially for SaaS, marketing, and CRM tools
• Comfortable working in a startup environment: owning your scope, moving quickly, and iterating often