Outreach Officer - West Midlands

Generation UK & Ireland; Birmingham; On-site; GBP 27,000; Full time

Job summary

Join a leading charity as an Outreach Officer in Birmingham, where you'll connect individuals with transformative training opportunities. Your role will involve community engagement, partnership building, and event organization to support diverse groups in overcoming barriers to employment. Enjoy a flexible working environment and a commitment to social impact.

Benefits

Flexible/hybrid working

Professional development opportunities

25 days annual leave

Enhanced maternity and paternity pay

Work from home set-up allowance

Qualifications

• Experience in recruitment, outreach, or community engagement.
• Ability to work independently and manage partnerships.
• Experience with diverse groups facing barriers to employment.

Responsibilities

• Conduct recruitment and outreach to generate applications.
• Build partnerships with local charities and authorities.
• Organize events for prospective learners and referral partners.

Skills

Networking skills

Communication skills

Proactivity

People-Person Energy

Curiosity and adaptability

Job description

Contract: Full-time, permanent

Working hours:

• 40 hours per week
• Standard working hours are 9am - 6pm (with 1 hour unpaid lunch break) with the option to flex-start and end time.
• We offer flexibility to employees to balance their commitments, including medical appointments, parental or caregiving responsibilities, and personal goals.

Salary: £26,684

Location: West Midlands - office based in central Birmingham

There is a minimum expectation of 3 days travel per week across the West Midlands region to conduct outreach with partners.

We encourage team collaboration and expect colleagues will work from the office a minimum of one day per week. Travel for meetings and events counts towards office days.

ABOUT GENERATION

Generation's mission is to train, coach and support people into life-changing careers that would otherwise be inaccessible to them.

We are a UK registered charity, founded by McKinsey and Company, delivering tailored programmes to recruit, train and place unemployed people into work. Through our unique approach, we also solve a wide range of employer challenges—skilled talent shortages, poor job performance, lack of diversity, and high turnover.

Generation launched globally in 2015, and has grown quickly to become the world’s largest demand-led employment initiative. We have placed over 100,000 people into roles, working with over 4,000 employer partners to date across 16 countries and 26 professions.

Since launching in the UK in 2019 have now trained more than 3,500 people. Our work focuses on supporting those from diverse groups facing barriers to desirable employment. For these learners, we have achieved an industry leading 70% job placement rate with learners now placed at over 800 employers.

We have secured transformative corporate funding from Microsoft, the JP Morgan Charitable Foundation, the Macquarie Group Foundation, Barclays, Blackrock, and many more. We are also the leading charity delivering under contracts from the Department for Education’s Skills Bootcamp strand. This has driven our scale to new programmes, regions and beneficiary groups.

By joining Generation UK, you will become part of an organisation committed to social impact and determined to play its part in changing the system in this context. The work is fast-paced, exciting, and innovative.

Find out more at www.generation.org.

You can also learn more about our culture, directly from our incredible people - What is it like to work at Generation?

Generation acknowledges the duty of care to safeguard, protect, and promote the welfare of staff and learners and is committed to ensuring safeguarding practice reflects statutory responsibilities, and government guidance and complies with best practice. All our staff in the UK are required to undergo a DBS check.

ABOUT THE ROLE

As our Outreach Officer in the West Midlands, you'll be at the heart of an exciting mission - connecting people with life-changing training opportunities. You’ll be the face of Generation in the community, sparking interest, building powerful partnerships, and inspiring diverse groups to take their next big step. From local events to strategic collaborations, you'll be out there making things happen - opening doors, raising awareness, and helping learners unlock their potential.

Day to day, your role will involve getting out and about to meet our partners and the communities they serve, planning and delivering inspiring in-person and virtual events and using our powerful datasets to track and iterate on the success of our outreach activities.

Our partners include Job Centre Plus centres across the West Midlands, local authorities and government bodies, and fellow non-profit and skills training organisations.

KEY RESPONSIBILITIES

Learner outreach, recruitment, and admissions:

• Conduct recruitment and outreach work to advertise our programmes to people in our target groups to generate applications and enrolments.
• Build and maintain partnerships with local charities, local authorities and other partners to identify opportunities to collaborate and to support recruitment, outreach and marketing efforts.
• Organise and run events (virtual and in-person) for prospective learners and referral partners to generate enthusiasm for and understanding of our programmes.
• Support the Head of Outreach to track eligible applicant numbers and target groups.
• Ensuring participants in our programmes meet eligibility requirements set by funding partners and collect required documentation.

Reporting and evaluation:

• Feedback success and learnings to external partners to strengthen relationships and collect learnings for future cohorts.
• Working closely with the Head of Outreach, Director of Admissions and the Funding and Grants team to report success and evaluate learnings.
• Act on feedback from learners, employers and other delivery partners to ensure we are improving the quality of our processes, programmes and learner experience wherever possible.
• Contribute to the ongoing development of programmes; finding ways to make them more sustainable, scalable and replicable across the UK & Ireland.
• Help develop Generation’s understanding of the barriers to employment faced by diverse groups in the UK & Ireland, and continually adapt our delivery model to better address these barriers.

PERSON PROFILE

To be successful in this role, we think you need:

• People-Person Energy - You thrive on building connections and making others feel seen, heard, and inspired.
• Passion for our purpose - You're energised about creating social impact and believe in everyone’s potential to thrive in the right role.
• Networking skills - Whether it's a local charity or a jobseeker, you know how to spark meaningful partnerships and conversations.
• Proactivity - You’re a self-starter, resourceful, and enjoy the opportunity to take ownership to get things done with the right support
• Communication skills - You’re confident and clear, whether you're presenting at events, crafting messages, or listening with empathy.
• Curiosity and adaptability - You’re open to feedback, quick to learn, and always looking for smarter ways to make an even bigger impact.

EXPERIENCE

The ideal candidate will have:

• contributed to recruitment, outreach, community engagement or sales campaigns, ideally in an education or training setting
• experience working with harder to reach groups - this could include young people, people without degrees and those facing barriers to employment
• organised and managed in-person and virtual events
• have managed partnerships with external organisations
• have experience working to strict deadlines and targets in a fast-paced environment and are comfortable working independently.

ROLE TARGETS

• Rate of referrals from key partners
• Eligible applications made from referrals
• Eligible applications made from target demographic groups (eg. applicants without a university degree)

Benefits

At Generation, we're changing people’s lives. Purpose and social impact at the heart of work in itself gets us out of bed each morning! However, beyond this, working with the team, you’ll get:

• Autonomy to own and take forward your own workstreams as part of an ambitious, fast-growing charity
• Flexible/hybrid working accommodating your preferred working pattern and needs and a work from home set-up allowance
• Professional development opportunities including an annual personal development budget, up to 5 days training/study leave and protected time for your own learning and development
• Volunteering opportunities with the chance to support our learners with mock interviews
• 25 days annual leave
• Enhanced maternity and paternity pay

A FAIR CHANCE

Every role at Generation is open to applications from all sections of society. We believe in the potential of everyone; regardless of race, religion or belief, ethnic origin, different physical ability, family structure, socio-economics, age, nationality or citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity, or any other aspect that makes you, well, you.

We believe that the more diverse we are the better we become. More than just encouraging your application, we're committed to conscious inclusion that (we hope) cultivates an ethos of belonging, connection and shared purpose. We go further together. It’s this philosophy that drives us towards our mission. We open our doors to those who share this mindset.

We are particularly interested in hearing from candidates from marginalised groups. We will assess applications on a rolling basis and close this posting as soon as we have found the right candidate.