Optical Advisor - Full Time/Part Time

M&S Opticians; Ellesmere Port; On-site; GBP 18,000 - 22,000; Full time

Job summary

M&S Opticians in-store role focused on delivering high-quality eye and hearing care services while promoting offerings inside the M&S store. You will optimise sales opportunities, manage stock, and provide expert eyewear guidance to customers with strong communication and service skills.

Soak up a fast-paced retail environment, build rapport with customers, and contribute to meeting store targets while ensuring a seamless experience for every patient.

Qualifications

• Retail experience or sales background.
• Excellent communication and interpersonal skills.
• Detail-oriented with strong organisational abilities.
• Ability to multitask in a fast-paced setting.
• Commercial awareness and ability to maximise sales opportunities.

Responsibilities

• Promote optical and hearing services within the store to drive appointments
• Maintain accurate customer records and manage stock levels
• Provide outstanding customer service and handle enquiries professionally
• Assist patients in selecting frames and lenses suited to their needs and lifestyle
• Perform basic adjustments and repairs
• Schedule and confirm patient appointments
• Support the fitting and dispensing of contact lenses
• Conduct preliminary pre-tests and measurements
• Work towards achieving store sales targets
• Support marketing initiatives and special events

Skills

Retail experience

Customer service

Sales

Communication skills

Interpersonal skills

Organizational skills

Commercial awareness

Job description

About the Role

As a Sales Advisor at M&S Opticians, you will play a vital role in delivering high-quality eye and hearing care services while promoting our offerings within the wider M&S store. Your role will involve optimising sales opportunities, maintaining customer records, managing stock, and providing exceptional customer service. You will assist patients in selecting the right eyewear, educating them on care and maintenance, and ensuring a seamless experience. With a strong retail background and excellent communication skills, you will thrive in a fast-paced environment, making a meaningful impact on our customers’ lives.

Key Responsibilities

• Promote optical and hearing services within the store to drive appointments
• Maintain accurate customer records and manage stock levels
• Provide outstanding customer service and handle enquiries professionally
• Assist patients in selecting frames and lenses suited to their needs and lifestyle
• Perform basic adjustments and repairs
• Schedule and confirm patient appointments
• Support the fitting and dispensing of contact lenses
• Conduct preliminary pre-tests and measurements
• Work towards achieving store sales targets
• Support marketing initiatives and special events

About You

You are a customer-focused and detail-oriented professional with a passion for helping others. With a strong retail background and excellent communication skills, you enjoy building rapport with customers and providing expert guidance on eyewear selection. Your ability to multitask, stay organised, and work efficiently in a fast-paced environment makes you a valuable team member. Whether you have optical experience or are eager to learn, you are committed to delivering an exceptional customer experience.

Key Requirements

• Strong background in retail, customer service, or sales
• Excellent communication and interpersonal skills
• Detail-oriented with strong organisational abilities
• Ability to multitask and thrive in a fast-paced setting
• Commercial awareness and ability to maximise sales opportunities
• Previous optical or healthcare experience preferred but not required