National Account Manager - NI

Richmond Marketing, Inc.; Belfast; On-site; GBP 35,000 - 65,000; Full time

Job summary

An established industry player seeks a dynamic National Account Manager to drive growth and build strong customer relationships. This role involves executing commercial plans, collaborating with marketing teams, and ensuring product availability across key accounts. The ideal candidate will have extensive experience in sales management within the FMCG sector, possess strong negotiation skills, and demonstrate a strategic mindset. Join a forward-thinking company where innovation and consumer trends are at the forefront of brand development, and make a significant impact in the Irish marketplace.

Qualifications

• Extensive sales and customer management experience in retail or wholesale.
• High level of commercial awareness and strong negotiation skills.

Responsibilities

• Achieve annual volume, revenue, and contribution targets.
• Build strong business relationships with key customers.
• Manage promotional spend for optimal returns.

Skills

Sales Management

Negotiation Skills

Strategic Thinking

Problem-Solving

FMCG Experience

Communication Skills

Relationship Building

Analytical Skills

Tools

Microsoft Word

Microsoft PowerPoint

Microsoft Excel

Job description

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National Account Manager

REPORTS TO: Commercial Director
DIRECT REPORTS: None

ABOUT RICHMOND

At Richmond, we don't just build brands—we ignite them. As Ireland's leading trend-spotting premium brand builder, we've been shaping the future since 1992. Our mantra is simple: Where Great Brands Meet Great People. We don't just hire employees; we bring on bold, agile, and energetic innovators who thrive on shaking up the status quo. We're not just about distributing products—we're about disrupting the market, challenging the norms, and launching game-changing ideas and products that leave a lasting impact.

JOB DESCRIPTION

The National Account Manager (NAM) NI will report into the Commercial Director NI and will focus on accelerating the growth of the business with their designated customer base through the development of the business relationship with those customers and delivery of the commercial plans across a portfolio of categories and brands. They will utilise the Brand and Trade Marketing teams to build and execute customer business plans, including trade activation plans and promotional calendars. They will also work closely with the Business Development team in executing these plans at store level.

KEY RESPONSIBILITIES

1. Achievement of annual volume, revenue and contribution targets.
2. Build and develop strong business relationships across key customers to the commercial benefit of the business.
3. Ensure customer price files are accurately maintained, including list pricing, promotions and retrospective payments with accurate accruals kept with finance team including full delivery of all CPIs.
4. Working with Commercial Finance manage all JBP and promotional spend to ensure optimal return for both the business and brands. Regular review and analysis of spend to learn and adapt required.
5. Ensure core/more ranges are fully available with all customers and any NPD launched throughout the year agreed and listed in prompt manner.
6. Ensure regular and timely communication with Field Sales teams on customer developments including new listings, out of stocks, promotions and range reviews.
7. Ensure monthly sales forecast is completed on time and accurately by SKU and forecast centre to support Demand Planning.
8. Regular meeting with Supply Chain to positively influence inventory management and customer service levels.
9. Work with relevant brand and category Insight managers to develop opportunities to grow distribution and sales with appropriate customers.
10. Ensure a proactive approach in identifying and opening up new distribution opportunities.
11. Such other tasks as from time to time are advised by your manager.

KNOWLEDGE, SKILLS AND EXPERIENCE

1. Extensive sales and customer management experience in a retail or wholesale channel.
2. High level of commercial awareness.
3. Proven strong negotiation skills.
4. A strategic thinker, good at analysis and problem-solving.
5. A creative thinker with the ability to innovate and 'think outside the box'.
6. FMCG experience essential and experience in food and drink essential.
7. Strong planning, organisation, and leadership skills.
8. Ability to foster close working relationships.
9. A resilient self-starter with a result driven, entrepreneurial streak.
10. Strong communicator with a proven ability at stakeholder management.
11. Passionate about consumer trends and building brands in the Irish marketplace.
12. High level of IT proficiency: Microsoft Word, PowerPoint & Excel.