National Account Manager - Casual Dining

TN United Kingdom; Greater London; On-site; GBP 35,000 - 65,000; Full time

Job summary

An innovative leader in the foodservice industry is seeking a passionate National Account Manager for casual dining. This dynamic role involves managing and growing key customer accounts while driving new business. You'll collaborate with various internal teams to ensure smooth order fulfillment and contribute to company objectives around Health & Safety and Sustainability. With a strong focus on relationship building and sales strategy, this position offers an exciting opportunity to make a significant impact in a fast-paced environment. Join a diverse team that values professional growth and social responsibility, and help shape the future of casual dining!

Benefits

Car allowance (£6.6K)

Laptop and phone

33 days annual leave

Auto-Enrolment Pension

Discretionary annual bonus scheme

Learning and development opportunities

Life assurance from day one

Cycle to work scheme

Employee benefits portal

Free parking on site

Qualifications

• Experience in a food company serving the restaurant/pub sector.
• Strong sales negotiation and presentation skills.

Responsibilities

• Manage multiple customer accounts through a CRM system.
• Develop sales tactics and deliver presentations to clients.

Skills

Sales Negotiation

Customer Relationship Management

Analytical Skills

Presentation Skills

Networking

Menu Costing

Education

Experience in Food Industry

Sales Experience

Tools

PowerPoint

Excel

CRM Software

Job description

Social network you want to login/join with:

National Account Manager - Casual Dining, Greenford

Client:

William Jackson Food Group

Location:

Greenford, United Kingdom

EU work permit required:

Yes

Job Reference:

e12e9a39d7c2

Job Views:

2

Posted:

13.04.2025

Expiry Date:

28.05.2025

Job Description:

Overview

We’re looking for a Casual Dining National Account Manager to join our dynamic sales team at Belazu! You’ll be the key liaison between the company and our casual dining and pub customers. In this customer-facing role, you'll spend 80% of your time managing and growing existing accounts and 20% winning new business. If you love building relationships, presenting new ideas, and driving sales, this is your chance to make an impact!

About Belazu

This is a lovely opportunity to join a business with an impressive set of accreditations, from B Corp status to silver standard Investors in People and recognised in 2024 as a Sunday Times Best Place to Work. We are a diverse team with a shared set of professional goals and social values that drive a hugely satisfying working experience. Belazu has been a pioneer of supplying high quality, Middle Eastern and Mediterranean ingredients within the UK’s foodservice industry for over 30 years. We are an innovative leader in our field, with an energetic and high-performing working culture. We have ambitious plans to grow over the next 5 years and take great pride in the values that form the spine of our business.

What the day job looks like:

• Managing multiple customer accounts through a CRM system
• Developing sales tactics for each restaurant group and brand
• Delivering face-to-face presentations and product demos
• Building category stories to support new product listings
• Tracking business performance and making recommendations to improve results
• Providing updated customer forecasts for supply chain management
• Managing third-party carrier relationships for distribution
• Collaborating with internal teams (customer services, planning, purchasing, production) to ensure smooth order fulfilment
• Contributing to company objectives around Health & Safety, Food Safety, and Sustainability

This role will suit you if:

• You have experience in a food company serving the restaurant/pub sector or a sales environment within food.
• You’re confident with sales negotiation and presenting to stakeholders.
• You have excellent PowerPoint and Excel skills, with an analytical mindset.
• You understand menu costing and margin expectations.
• You’re proactive, commercially astute, and a natural networker.
• You love food and are eager to learn and contribute to a growing business

This role may not be for you if:

• You’re not comfortable with regular customer-facing interactions
• You prefer working in a less fast-paced, multi-touchpoint environment
• You struggle with organisation, attention to detail, or handling multiple priorities

What’s in it for you?

• Car allowance (£6.6K)
• Laptop and phone
• 33 days annual (including 8 public holidays) per annum
• Auto-Enrolment Pension, plus an enhanced pension option
• Discretionary annual bonus scheme ( Up to 30% of basic salary)
• Learning and development opportunities
• Life assurance from day one
• Cycle to work scheme
• Employee benefits portal with retail discounts, EAP and GP services and financial support tools
• Free parking on site
• Up to 40% discount on Company products
• Socials and internal awards
• Subsidised Canteen

Terms

• 40 hrs/wk. i.e. 8:30am-5.00pm Mon-Fri (flexibility with regard to start time)
• Hybrid role
• Probationary period - 3 months
• Annual salary review (our ‘movers and shakers’ are always rewarded)
• KPI related bonus based around challenging but achievable tasks related to the role

If you’re a passionate, food-obsessed sales pro ready to take the casual dining space by storm, we’d love to hear from you!

Thanks for reading our job advert. We do our very best to bring to life what it's like working as part of our team. Diverse teams really are the best teams. We want everyone to feel they can be themselves at work and develop their talents to the full. All colleagues are expected to take personal responsibility for keeping our workplace free from discrimination, harassment, and bullying - a place where everyone is treated fairly and respectfully.
We also know that sometimes some candidates may be put off applying for a job unless they think they can tick every box. If you are really excited about working with us and think you can do much of what we are looking for but aren't sure if you are 100% there yet... go on... why not give it a whirl? Good luck!