National Account Manager

Lime Talent; Manchester; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading consumer brand in the health and wellbeing sector is seeking a National Account Manager to oversee key UK retail accounts. You will drive revenue growth, manage relationships, and execute strategic plans while collaborating across departments. The ideal candidate has a background in FMCG or retail management, strong analytical skills, and a passion for health and wellness.

Qualifications

• Experience in a National Account Manager or Junior NAM role within FMCG.
• Track record of delivering commercial growth.
• Comfort with sales and performance metrics.

Responsibilities

• Lead day-to-day management of key national retail accounts.
• Develop and execute strategic account plans.
• Analyse performance data to identify risks and opportunities.

Skills

Customer relationship skills

Data-driven mindset

Analytical mindset

Strong communication skills

Organizational skills

Job description

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This company are looking for a commercially driven National Account Manager to join a fast-growing, mission-led consumer brand in the health and wellbeing sector. This is a fantastic opportunity to work within a passionate and agile business that prides itself on offering natural, science-backed products that enhance everyday wellness routines.

The Role

As National Account Manager, you will take ownership of a portfolio of key UK retail accounts. Your mission is to drive revenue growth, build strong customer relationships, and execute the brand’s category strategy in-store. You will be responsible for managing the commercial performance of your accounts, delivering against joint business plans, and identifying opportunities to expand distribution and optimise category performance.

This role suits someone commercially savvy, hands-on, and ready to lead across both strategic and day-to-day operations. You will collaborate cross-functionally across Sales, Marketing, Supply Chain and Category teams to ensure seamless delivery.

Key Responsibilities

• Lead day-to-day management of key national retail accounts, delivering against revenue and margin targets.
• Develop and execute strategic account plans and Joint Business Plans (JBPs) aligned with both customer and business objectives.
• Manage listings, promotions, pricing, and forecasting across your account base.
• Analyse performance data to identify risks, growth drivers, and optimisation opportunities.
• Deliver compelling range reviews, customer presentations and promotional plans.
• Partner with internal teams to ensure outstanding execution and availability.
• Monitor and manage trade investment to maximise ROI.

About You

• Experience in a National Account Manager (NAM) or Junior NAM role within FMCG, health, beauty, wellness, or grocery categories.
• Strong customer relationship skills and a track record of delivering commercial growth.
• Experience managing major UK retail or grocery accounts (e.g., Boots, Tesco, Sainsbury’s, etc.).
• Data-driven and analytical mindset, comfortable using sales and performance metrics.
• Proactive, collaborative, and highly organised with strong communication and presentation skills.
• Able to balance strategic thinking with hands-on execution in a fast-paced environment.