Mortgages Marketing Manager

Leeds Building Society; Leeds; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading company in the financial services sector seeks a Mortgages Marketing Manager to enhance customer acquisition and retention strategies. The role involves delivering impactful marketing campaigns in a collaborative environment. The ideal candidate will possess strong digital marketing expertise and analytical skills. This position offers a hybrid working option and various employee benefits.

Benefits

Annual colleague bonus of up to 12%

Matched pension contributions of up to 10%

26 days holiday plus bank holidays

Electric vehicle scheme

Cycle to Work scheme

2 days' volunteering per year

Qualifications

• Experience in mortgage marketing, focusing on D2C and Intermediary channels.
• Strong understanding of digital marketing including SEO and paid media.
• Expertise in customer retention strategies with proven KPI results.

Responsibilities

• Deliver mortgage marketing strategy focusing on customer acquisition and conversion.
• Collaborate with internal teams to track and implement effective campaigns.
• Manage cross-functional teams and optimize campaigns based on performance data.

Skills

Financial Services

Digital Marketing

Customer Acquisition

Analytical Skills

Project Management

Communication

Tools

Pardot

Job description

How you'll help us live our purpose

We've been helping our members save for their future and buy a home of their own since 1875. By joining us, you'll play a big role in helping us to put home ownership within reach of more people, generation after generation.

It's a purpose that drives everything we do and one we're proud of. And you can play your part too – join our dedicated Brand, Marketing & Corporate Affairs team as our Mortgages Marketing Manager.

How you'll make a difference

You'll deliver our mortgage marketing strategy by driving customer acquisition, conversion, and retention for our products across both Direct-to-Consumer (D2C) and Intermediary channels. Collaborating with the wider Brand, Marketing and Digital teams, you'll plan, implement and track effective campaigns that align with commercial goals, enhance product visibility, and drive growth. You'll truly be contributing to our Purpose of putting home ownership in reach of more people.

What will you bring to the role?

• A genuine passion and interest in Financial Services with experience in mortgage marketing, preferably with a focus on D2C and Intermediary/Broker channels.
• Strong understanding of digital marketing, including SEO, paid media, content marketing, and affiliate marketing.
• Experience in driving customer acquisition, conversion, and retention strategies, with a proven ability to meet KPIs.
• Strong analytical skills, with the ability to assess performance data, identify trends, and optimise campaigns accordingly.
• Experience managing cross-functional teams and collaborating with internal stakeholders, including product, media, SEO, and creative teams.
• Knowledge of mortgage industry regulations and compliance standards.
• Experience with marketing automation and CRM platforms (pardot) is a plus.
• Excellent communication skills, with the ability to present ideas and campaign results to senior leadership and stakeholders.
• Strong project management skills with the ability to juggle multiple campaigns and deadlines in a fast-paced environment.

And in return, you'll get the best from us:

• An annual colleague bonus of up to 12%
• Hybrid working with 60% of your time at home
• Matched pension contributions of up to 10%
• 26 days holiday, plus bank holidays and holiday purchase scheme of up to 5 days each year
• Colleague Mortgage and Saver products
• Electric vehicle scheme/ Cycle to Work scheme
• 2 days' volunteering per year

We'll give you a place to belong with the support to learn, develop and shape a meaningful career.

Why choose Leeds Building Society?

Our business is centred around our people. Our colleagues are at the heart of everything we do and we're extremely proud of our Inclusive Employers Gold accreditation in 2023. We're committed to equal opportunities regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability or gender identity.

You'll be joining a truly purpose-focused culture which helped us win the Leading with Purpose award at the 2023 Business Culture Awards. This recognises the progress we're making to embed our purpose with our colleagues, and the actions we've taken to put home ownership within reach of more people, generation after generation.

Why wait? Apply now

We'd love to hear from you. But don't wait around - we may close the advert early and we'd hate for you to miss out.

Leeds Building Society is devoted to creating a culture and workplace that is representative of the communities we serve. If you'd like to work with us but are unsure if you meet the full criteria for a role, please contact the recruiter as we'd like to find out more about the skills and experience that you could bring to the Society. We're committed to supporting you to be at your best and if you'd like to discuss any reasonable adjustments, please reach out to us on [e-mail].

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