Mobile Apps Marketing Executive at Future

Creative Boom Ltd.; Bath; Hybrid; GBP 27,000 - 29,000; Full time

Benefits offered by this job

Uncapped leave

Enhanced parental leave

Private medical care

Profit-share bonus

Refer-a-friend

Wellbeing support

Share incentive plan

Pension with employer match

Free drinks and snacks

Job summary

Future is hiring a Mobile Apps Marketing Executive on a 12-month fixed-term contract in its Magazines & Subscriptions department. The role sits in the Bath-based Mobile Apps team, which manages engagement across iOS, Android and third-party app platforms and works with brand teams and partners such as Apple, Readly and Amazon.

It reports to the Senior Marketing Manager and is hybrid, with two days a week in the Bath office.

Qualifications

• Experience in supporting digital app or multi-channel marketing campaigns.
• Familiarity with major platforms including iOS, Android, Apple News+ or Readly.
• Knowledge of analytics software for monitoring audience engagement data.
• Understanding of paid media options such as Meta Ads or Apple Search Ads.
• Strong written communication and attention to detail.
• Ability to collaborate with cross-functional teams in the Bath office.

Responsibilities

• Run promotional campaigns on Apple News+, Readly and other third-party channels.
• Gather and analyse iOS and Android app engagement data to identify growth opportunities.
• Use Google Analytics, Meta Ads and Apple Ads to spot growth trends.
• Write regular analytical reports and market trend summaries for editorial and brand teams.
• Coordinate and schedule promotional content with editorial, design and marketing colleagues.
• Keep project tracking documents up to date for campaigns and launches.
• Work with platform managers at Apple and Amazon to secure featured placements.

Skills

Digital marketing

Audience engagement

Web analytics

Paid media

Written communication

Cross-functional teamwork

Apple News+

Readly

Tools

Google Analytics

Meta Ads

Apple Search Ads

Apple News+

Readly

Job description

The role

Future is hiring a Mobile Apps Marketing Executive on a 12-month fixed-term contract in its Magazines & Subscriptions department. The role sits in the Bath-based Mobile Apps team, which manages engagement across the company's iOS, Android and third-party app platforms and works with brand teams and partners such as Apple, Readly and Amazon. It reports to the Senior Marketing Manager and is hybrid, with two days a week in the Bath office.

What you'll do

• Run promotional campaigns on Apple News+, Readly and other third-party channels
• Gather and analyse iOS and Android app engagement data to find opportunities for growth
• Use Google Analytics, Meta Ads and Apple Ads to spot growth trends
• Write regular analytical reports and market trend summaries for editorial and brand teams
• Co-ordinate and schedule promotional content with editorial, design and marketing colleagues
• Keep project tracking documents up to date for campaigns and launches
• Work with platform managers at Apple and Amazon to secure featured placements

What you'll bring

• Practical familiarity with third-party content platforms, including Apple News+ and Readly
• Experience with digital marketing concepts and audience engagement strategies
• Familiarity with web analytics tools such as Google Analytics for tracking campaign metrics
• An understanding of paid media options such as Meta Ads or Apple Search Ads
• Strong written communication and close attention to detail
• Able to work collaboratively with cross-functional teams in the Bath office

Minimum requirements

• Demonstrable experience of supporting digital, app or multi-channel marketing campaigns
• Practical knowledge of major digital platforms, including iOS, Android, Apple News+ or Readly
• Working knowledge of analytics software for monitoring audience engagement data
• A record of co-ordinating projects with internal brand or editorial stakeholders
• Able to collaborate effectively with internal and external partners from the Bath office

What's on offer

• Uncapped leave
• Enhanced parental leave
• Discounted dental and private medical care
• A profit-share bonus when targets are met
• Refer-a-friend scheme, paid after a successful hire
• Wellbeing support through the Colleague Assistant Programmes
• Share Incentive Plan for buying shares in Future
• Salary sacrifice pension with up to a 5% employer match
• Free drinks and snacks in the offices

The process

• Reasonable adjustments can be requested

The details

• Salary: £26,500 – £29,000
• Contract: fixed term for 12 months
• Location: Bath; hybrid, two days a week in the office
• Level: junior