MMM Data Scientist -, Bayesian, Python, Pymc

Ventula Consulting Limited; Weybridge; Hybrid; GBP 100,000 - 125,000; Full time

Job summary

A leading pharmaceutical client is looking for a Senior Data Scientist to drive marketing effectiveness through marketing mix modelling. Candidates should have strong experience with marketing mix models, Python, and Pymc. This is a 6-month contract position with a hybrid work model, requiring one day in the London office per week, and offering a daily rate of £688 (Inside IR35).

Qualifications

• Strong experience developing and implementing marketing mix models.
• Expert in Python and previous experience with R programming.
• Strong experience with Pymc is essential.

Responsibilities

• Drive marketing effectiveness via marketing mix modelling.
• Oversee data collection, extraction, manipulation, analysis, and validation.
• Work closely with the Data Science team to build base models.

Skills

Marketing mix models

Python programming

R programming

Pymc

Regression-based models

Statistical modelling

Machine Learning techniques

Probabilistic programming

Bayesian methods

Cloud-based data science frameworks

Job description

Leading pharmaceutical client now requires a Senior Data Scientist to drive marketing effectiveness via marketing mix modelling and other models.

This role will oversee data collection, extraction, manipulation, analysis and validation ensuring data is ready for modelling.

You will work closely with the Data Science team to build base models according to project specifications and ensure the robustness and validity of those models.

Requirements:

• Strong experience developing and implementing marketing mix models.
• Expert in Python and previous experience with R programming and ideally with MMM models.
• Strong experience with Pymc is essential.
• Experience with Regression-based models in an MMM context.
• Strong understanding of statistical modelling/Machine Learning techniques.
• Experience with probabilistic programming and Bayesian methods.
• Good working knowledge of cloud-based data science frameworks.

This is a 6 month contract position which provides a daily rate of £688 (Inside IR35).

In terms of working structure, this role is hybrid with one day per week in their London office and the rest remote.