Media Relations Lead, Commercial & Institutional

NatWest Group; Gogar; On-site; GBP 45,000 - 60,000; Full time

Job summary

A prominent financial institution in Scotland is looking for a Media Relations Lead to enhance their reputation and manage media coverage. Your role will involve leading innovative media campaigns, preparing press materials, and handling public issues. Ideal candidates will possess strong communication skills and a background in media relations. This position offers an opportunity to influence at the senior level within a dynamic environment.

Qualifications

• Excellent verbal and written communication skills.
• Experience of dealing with the media and PR.
• Proven experience in creating and delivering campaigns.

Responsibilities

• Lead delivery of business media campaigns.
• Manage multiple high-profile news stories.
• Prepare press releases and media materials.
• Secure positive media coverage for the bank.

Skills

Excellent verbal and written communication skills

Strong leadership and people management skills

Experience in media and PR campaigns

Knowledge of social media and digital engagement

Ability to influence at senior level

Strong grasp of political and economic issues

Job description

Join us as a Media Relations Lead, Commercial & Institutional

• Working in a busy, high profile media relations team, you'll play a key role in promoting the reputation of the bank for the Commercial & Institutional franchise of NatWest Group
• We'll look to you to lead the delivery of innovative, proactive business media campaigns for C&I, while maintaining excellent contact with banking and business journalists from across the key national outlets
• As a spokesperson for the bank across a range of matters, you'll gain valuable exposure as you make sure the bank’s strategy is effectively and accurately communicated

What you'll do

In this creative role, you’ll provide excellent media advice and creative ideas to support to senior stakeholders. By acting as lead of Commercial & Institutional you’ll not only deliver multi-channel media campaigns, but will also shape the bank’s response to key issues in the public news agenda, and manage a range of reputational challenges to protect the bank’s brand and reputation.

Additionally, you’ll be:

• Establishing strong internal networks and relationships with key external stakeholders, particularly business, consumer and business trade journalists
• Managing multiple high profile news stories
• Preparing press releases and media materials which align to the bank’s narrative and core messaging
• Securing positive media coverage for the bank across a range of media outlets
• Providing intelligence, counsel and advice to franchise communications partners on media risks and opportunities

The skills you'll need

We’ll be looking for you to have excellent verbal and written communication skills with the ability to influence at senior level. You’ll have experience of dealing with the media and PR, from origination of PR campaigns through to delivery and will have good knowledge of IT programmes and media databases.

You’ll also need:

• Strong leadership and people management skills
• Proven experience in creating and delivering creative and innovative campaigns
• Experience of gaining press coverage through a range of means, such as press releases, social media and managing events
• Knowledge of social media and digital engagement
• A strong grasp of political and economic issues