Measurement Lead - Tier 1 Brand

The Change Partners - Global talent specialists for a connected world; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading company is seeking a Measurement Lead to drive commercial growth within their Adtech division. The role involves developing strategies, launching products, and collaborating with various stakeholders to enhance product offerings. Ideal candidates will have a strong background in Adtech or Martech and experience in product marketing and sales.

Qualifications

• Strong experience launching new products in Adtech/Martech.
• Ability to work in a large, matrix organization and influence stakeholders.

Responsibilities

• Develop and implement EMEA GTM strategy for adtech products.
• Own end-to-end product launch strategy.
• Support client-facing teams and market research.

Skills

Adtech

Martech

Product Marketing

Sales

Market Research

Job description

2 days ago Be among the first 25 applicants

Direct message the job poster from The Change Partners - Global talent specialists for a connected world

DTC - Partnering with C-suite executives to build commercial growth across Commercial, Digital, Marketing, Change & Transformation.

The Change Partners are currently working with a tier-1 Global brand who are hiring a Measurement Lead across Attribution and Measurement within their Adtech division.

We are looking for a senior individual with strong experience launching new products within the Adtech/Martech, TV or Video space.

Key responsibilities:

• Develop and implement EMEA GTM strategy across measurement and attribution adtech products.
• Own end to end product launch strategy and use customer feedback to push back in to development teams to enhance product development.
• Be the go to person in the business across measurement and attribution for internal and external teams.
• Support development of objections, training, marketing and sales collateral and more.
• Support client-facing teams.
• Market research and insights to improve product launches.
• Support development with market and product fit.
• Partner with multiple stakeholders both internal and external.

Your background:

• Strong experience within Adtech, Martech, CTV, TV and/or programmatic.
• Previously worked across product marketing, sales and go-to-market within the above areas.
• Enhanced understanding of media, advertising, measurement and attribution.
• Owned product strategy end to end, including commercial levers.
• Ability to work in a large, matric organisation and influence stakeholders.

Please apply for further information.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Marketing

• Industries

  Appliances, Electrical, and Electronics Manufacturing and Advertising Services

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