MarTech Product Owner: Growth & Personalization

BettingJobs; England; On-site; GBP 60,000 - 80,000; Full time

Job summary

A recruitment firm is seeking a Product Owner for Marketing Technology in the iGaming industry. This role involves owning the product roadmap, managing marketing technology tools, and collaborating with both marketing and technical teams to enhance player engagement. Relevant experience in the iGaming sector and a strong grasp of MarTech is essential. Competitive full-time position based in London.

Qualifications

• Experience in a Product Owner or similar role within the iGaming industry.
• Excellent knowledge of the MarTech ecosystem.
• Strong understanding of online casino and sports betting.
• Knowledge of bonuses, promotions, and other marketing tools.

Responsibilities

• Own and manage the MarTech product roadmap.
• Prioritise features for optimised campaign execution.
• Define and manage the Bonus Engine roadmap.
• Act as the key link between marketing stakeholders and technical teams.
• Work closely with engineering to maintain API reliability.
• Partner with data teams for real-time data pipelines.
• Support the analytics teams in implementing segmentation strategies.
• Promote a test-and-learn culture with continuous experimentation.

Skills

Product Owner experience

Knowledge of MarTech ecosystem

Understanding of online casino and sports betting

Knowledge of bonuses and promotions

Job description

A recruitment firm is seeking a Product Owner for Marketing Technology in the iGaming industry. This role involves owning the product roadmap, managing marketing technology tools, and collaborating with both marketing and technical teams to enhance player engagement. Relevant experience in the iGaming sector and a strong grasp of MarTech is essential. Competitive full-time position based in London.