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MarTech Consultant - Antavo Loyalty Cloud Specialist, Telford
Client:
Location:
Telford, United Kingdom
Job Category:
Other
EU work permit required:
Yes
Job Views:
2
Posted:
04.06.2025
Expiry Date:
19.07.2025
Job Description:
Job Title: MarTech Consultant - Antavo Loyalty Cloud Specialist
Location: Remote (UK)
Duration: 6 Months Initially
Start Date: Immediate
Role Overview:
We are seeking an experienced MarTech Consultant with expertise in the Antavo Loyalty Cloud platform to join our team on a full-time, embedded basis with a leading hospitality client. This role involves the successful rollout and optimization of a large-scale customer loyalty program.
Key Responsibilities:
- Phase 1: Platform Onboarding & CRM Integration (Months 1-2):
- Audit existing loyalty and CRM systems
- Optimize integration between Antavo Loyalty Cloud and Salesforce CRM
- Define data flow architecture and ensure seamless synchronization
- Coordinate with IT teams to resolve technical issues
- Document systems and propose enhancements
- Establish governance frameworks
- Phase 2: Loyalty Programme Deployment (Summer-Autumn):
- Lead technical implementation of the loyalty program
- Design loyalty mechanics, tiers, and rewards
- Collaborate with cross-functional teams
- Develop UAT plans
- Create training materials and documentation
- Advise on engagement strategies
- Build points engine and conversion logic
- Ongoing Responsibilities:
- Act as platform expert
- Monitor and optimize platform performance
- Support marketing campaigns and operations
- Generate reports and insights
- Stay updated with platform updates and best practices
Required Qualifications & Experience:
Technical Skills:
- Significant hands-on experience with Antavo Loyalty Cloud
- Understanding of Salesforce CRM integration
- API integration, data mapping, and system architecture skills
- Experience with CDPs and marketing automation tools
- Knowledge of loyalty points systems and rewards