Marketing Specialist

Marketing Specialist | Loughborough

Full Time | £35,000 - £45,000 depending on experience

The retail industry, particularly fashion, apparel, and footwear, is a major contributor to global climate change and poor working conditions. Retailers currently face challenges due to a lack of transparency and traceability across complex upstream supply chains.

With increasing Environmental, Social, and Governance (ESG) legislation worldwide, retailers need enhanced supply chain transparency to meet legal requirements and minimize their impact on people and the planet.

Segura aims to help retailers develop ethical, sustainable, and compliant supply chains through its market-leading SaaS platform, already adopted by many UK retailers. As we grow, we seek a dynamic and creative Marketing Specialist to boost our brand awareness and digital outreach.

What can Segura offer you?

• Ownership of key marketing initiatives with measurable results
• An engaged, supportive, and collaborative client base
• A culture of support, collaboration, and innovation
• Provided laptop and mobile (if required)
• 25 days annual leave, increasing to 30 days over five years (excluding bank holidays)
• Private healthcare through Vitality
• Ongoing training and development opportunities

Are you the right fit?

• 3-5 years of marketing experience, ideally in B2B, SaaS, retail, or sustainability sectors
• Strong knowledge of digital marketing including SEO, social media, PPC, and email marketing
• Excellent writing skills to craft compelling, on-brand messages
• Experience with marketing analytics tools (Google Analytics, HubSpot, LinkedIn Analytics, etc.)
• Interest or experience in Retail, ESG, ethical sourcing, and sustainability (highly desirable)
• Experience planning and executing industry events from content to logistics and engagement
• Proactive approach to new ideas and campaign execution
• Strong interpersonal skills for effective teamwork and external collaborations
• Ability to manage multiple projects simultaneously
• Problem-solving skills related to digital marketing campaigns
• Adaptability to evolving marketing technologies and trends
• Ownership of strategies, budgets, activities, and value creation

Role responsibilities include:

• Developing and executing digital marketing campaigns to boost brand awareness and engagement
• Managing our online presence on LinkedIn, Twitter, and other platforms
• Creating content such as blogs, case studies, social media posts, and emails
• Optimizing our website for SEO to increase visibility and organic traffic
• Supporting thought leadership initiatives like whitepapers, webinars, and industry reports
• Analyzing campaign performance and refining strategies based on data insights
• Collaborating internally to ensure brand consistency and effective messaging
• Engaging with industry influencers, media, and potential partners
• Managing our annual Retail Supply Chain Sustainability conference
• Establishing and reporting on marketing KPIs
• Improving our website to enhance engagement and lead generation
• Managing activities within an annual budget and reporting ROI

If you're ready to start your career at Segura, apply now! We look forward to hearing from you!

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