Marketing Operations Coordinator/Analyst

TN United Kingdom; London; On-site; GBP 40,000 - 70,000; Full time

Job summary

An established industry player is seeking a Marketing Operations Coordinator/Analyst to enhance its EMEA marketing operations. This pivotal role involves building a centralized function that supports growth through analytics and reporting, streamlining operations, and ensuring data integrity. The ideal candidate will have a strong background in B2B marketing and sales operations, particularly within the real estate or software sectors. Join a dynamic team and contribute to impactful marketing strategies that drive customer acquisition and growth.

Qualifications

• 3+ years of B2B marketing or sales operations experience.
• Experience with data analytics and marketing automation tools.

Responsibilities

• Partner with marketing and sales teams to maintain marketing performance data.
• Build and develop the database for segmentation and targeting.

Skills

B2B Marketing

Data Analytics

CRM (Salesforce)

Marketing Automation (Pardot)

Account-Based Marketing (6sense)

Education

BA/BS in Marketing

BA/BS in Analytics

BA/BS in Computer Science

Tools

Salesforce

Pardot

6sense

Job description

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Marketing Operations Coordinator/Analyst, London

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Client:

MRI Software

Location:

London, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

88e809bde7f0

Job Views:

12

Posted:

26.04.2025

Expiry Date:

10.06.2025

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Job Description:

MRI Software LLC is a leading provider of innovative software solutions for the global real estate industry. MRI delivers a comprehensive and truly configurable solution, from property-level management and accounting to complex financial modeling and analytics for both commercial and multifamily real estate markets. With over 50 years of experience, MRI develops long-term relationships with clients. The company was founded in Cleveland, Ohio, and has offices worldwide, including London.

OVERVIEW: MRI Software seeks an experienced marketing operations lead to build and scale a centralized EMEA marketing operations function. This role is key to establishing analytics and reporting to support growth, streamlining operations, ensuring seamless tech stacks, maintaining data, and delivering lead and pipeline analytics. The candidate will collaborate with executive management, marketing, finance, and revenue operations.

The ideal candidate has a proven record of scaling marketing operations in a high-tech environment.

RESPONSIBILITIES:

• Partner with marketing, finance, and sales teams to maintain accurate marketing performance data.
• Build and develop the database for segmentation, analysis, and targeting.
• Maintain campaign tracking and analytics to improve performance, focusing on conversion optimization.
• Optimize lead handoff workflows and track outreach activities with SDR and Sales.
• Assist with list uploads, data augmentation, and contact quality.
• Deliver regular reports on demand generation, program ROI, customer acquisition, and growth.
• Monitor funnel and pipeline metrics weekly for quality and accuracy.
• Implement best practices and standardize sales & marketing processes for efficiency and scalability.
• Support ad hoc pipeline and data requests.

REQUIREMENTS:

• 3+ years of B2B marketing or sales operations experience; real estate industry or software marketing experience is a plus.
• Experience with data analytics, data management, databases, marketing automation (Pardot a plus), CRM (Salesforce), and Account-Based Marketing (6sense a plus).
• Strong technical and analytical skills.
• Goal-oriented, focusing on key metrics like pipeline impact.
• Experience building dashboards from multiple data sources.
• Strong process and analytical skills to identify inefficiencies and improve them.
• Cross-functional experience with sales and marketing stakeholders.
• Proactive problem-solving skills.
• Effective time management in a fast-paced environment.
• BA/BS in Marketing, Analytics, Computer Science, or related field.