Marketing Operations & Automation Associate

GWI; Greater London; Hybrid; GBP 42,000 - 62,000; Full time

Job summary

GWI is seeking a Marketing Operations Executive in London to own campaign operations, data integrity, and AI-agent workflows within a hybrid team. You’ll collaborate with Marketing, Revenue, and RevOps to drive GTM effectiveness and learn automation as you grow.

The role starts with hands-on process management and expands into building automations, dashboards, and scalable workflows across multiple tools, including HubSpot, Salesforce, and Zapier.

Qualifications

• Previous marketing operations experience or interest in GTM.
• Excellent attention to detail and ability to manage multiple processes.
• Comfortable working with data in spreadsheets and dashboards.
• Early marketing exposure or interest in marketing operations.
• Proficient with AI tools (Claude/ChatGPT) and automation concepts.
• Strong collaboration and respect for teammates across levels.

Responsibilities

• Run campaign operations: structure campaigns in CMS/CRM, set audiences, track UTMs, QA and launch checklists.
• Improve processes: keep day-to-day workflows moving and tighten friction.
• Monitor and maintain AI agents and automations powering the team.
• Maintain data quality: dedupe, standardize fields, sync HubSpot and Salesforce.
• Build dashboards in HubSpot and other tools to surface performance.
• Support the wider ops team and handle BAU tasks when needed.
• Learn to automate manual work with tools like Zapier and Claude.
• Document SOPs and process notes in Notion.

Skills

Marketing ops experience

Detail-oriented

Spreadsheet data handling

Early marketing experience

AI-native tools

Collaborative culture

Tools

Claude

ChatGPT

Gemini

Job description

GWI is seeking a Marketing Operations Executive in London to own campaign operations, data integrity, and AI-agent workflows within a hybrid team. You’ll collaborate with Marketing, Revenue, and RevOps to drive GTM effectiveness and learn automation as you grow.

The role starts with hands-on process management and expands into building automations, dashboards, and scalable workflows across multiple tools, including HubSpot, Salesforce, and Zapier.