Marketing Officer

Jobtailor; Lewes; On-site; GBP 30,000 - 42,000; Full time

Job summary

Jobtailor in the United Kingdom is seeking a versatile communications professional to develop and execute content-driven campaigns across online and offline channels, aligning with briefs. You will create engaging content for web, blogs, newsletters, manage social media, and work with marketing, design, and PR teams to inform residents and stakeholders.

The role emphasizes planning, prioritising, meeting deadlines, and using data to evaluate impact, with opportunities to influence local

Qualifications

• Multi-skilled across communications including idea generation, pitching, writing, editing, online and social content creation.
• Experience writing engaging content for web and social media across varied audiences.
• Ability to communicate effectively with a range of people.
• Ability to converse at ease with customers and provide accurate spoken English.
• Plan, prioritise and manage a varied workload effectively.
• Meet deadlines and adapt to changing priorities.
• Respond to briefs with creative, audience-focused communications.
• Meet project objectives and brief requirements.
• Upload a CV and supporting statement addressing the person specification criteria.

Responsibilities

• Develop and execute tactical, content-driven communications work in support of briefs.
• Interpret briefs, identify opportunities, seek clarification, and contribute ideas.
• Work with marketing, social media, design, web, video, online content, print, PR and media teams.
• Deliver communications projects helping East Sussex residents find information and services.
• Create and deliver campaign activation plans.
• Create engaging content for social media, blogs and newsletters.
• Manage organic and paid content.
• Deliver communications activity from brief through delivery and evaluation.
• Keep staff, members, businesses and residents informed.
• Support social marketing projects to change attitudes, behaviours and perceptions for local communities.

Skills

Content creation

Audience identification

Project management

Creative pitching

Communications strategy

Idea generation

Time management

Collaboration

Job description

• Develop and execute tactical, content-driven communications work in support of agreed briefs
• Interpret briefs, identify opportunities, seek clarification where required, and contribute ideas and proposals
• Work with colleagues across marketing, social media, traditional media, design, web, video, online content, print, PR and media
• Deliver communications projects helping East Sussex residents find information and services
• Create and deliver campaign activation plans
• Create engaging content for social media, blogs and newsletters
• Manage organic and paid content
• Deliver communications activity from brief through delivery and evaluation
• Keep staff, members, businesses and residents informed
• Support social marketing projects intended to change attitudes, behaviours and perceptions for local communities

Requirements

• Multi-skilled across communications, including idea generation, creative pitching, writing, editing, online and social content creation, audience identification, and tracking/evaluating communications impact
• Experience writing engaging content for varied audiences and channels, including web and social media
• Ability to communicate effectively with a range of people
• Ability to converse at ease with customers and provide advice in accurate spoken English
• Ability to plan, prioritise and manage a varied workload effectively
• Ability to meet deadlines and adapt to changing priorities
• Ability to respond to marketing or editorial briefs with appropriate, creative, audience-focused communications
• Ability to meet project objectives and brief requirements
• Ability to upload a CV and supporting statement addressing the person specification criteria

Core Competencies

Demonstrates expertise in developing and executing content-driven communications strategies, with a strong focus on engaging diverse audiences through various channels, including social media and traditional media. Proficient in managing projects from brief to delivery while effectively tracking and evaluating communications impact.

Highest-signal resume keywords

• Content Creation
• Audience Identification
• Project Management
• Creative Pitching
• Communications Strategy

Hard Skills

• Writing
• Editing
• Online Content Creation
• Social Media Management
• Campaign Activation Planning

Soft Skills

• Effective Communication
• Idea Generation
• Adaptability
• Time Management
• Collaboration

Industry Keywords

• Communications
• Marketing
• Social Marketing
• Content-Driven
• Engagement