Marketing Manger

ARO Technology; Ewloe; Hybrid; GBP 35,000; Full time

Job summary

An innovative firm is seeking a Marketing Manager to lead product marketing initiatives in a hybrid role. This position involves crafting compelling narratives, developing marketing strategies, and supporting sales teams with engaging materials. With a focus on collaboration and creativity, you'll work closely with the Product Team and mentor a Marketing Assistant. Join a company recognized for its positive workplace culture and commitment to employee experience, offering flexible working arrangements and a supportive environment. If you have a passion for technology and marketing, this role is an exciting opportunity to make a significant impact.

Benefits

Flexible Working

Private Medical Insurance

Pension Schemes

Holiday Trading

Qualifications

• 3-5 years of B2B marketing experience in IT/Technology.
• Proven social media management and content creation skills.

Responsibilities

• Collaborate with Product Team to create compelling marketing narratives.
• Develop marketing strategies based on market insights.

Skills

B2B Marketing

Communication Skills

Social Media Management

Content Creation

Time Management

Tools

Microsoft Dynamics

Adobe Creative Suite

Google Ads

Google Analytics

Excel

Job description

Job Title:

Marketing Manager

Location:

Ewloe - Hybrid

Salary:

£35,000

Contract type:

Permanent

About The Role

We are an award-winning IT Services and Solutions company providing our customers with sustainable competitive advantages by wrapping world-class cloud technologies in first-class service. We believe that all organisations can access the same IT, but not the same IT performance. Working within the central ARO Marketing function, this role would suit a product marketer who also has experience of Brand, Digital and Events.

Supporting the Head of Marketing Operation, you will work across ARO's 4 business units:

Cloud, Cyber & IT - Microsoft Cloud Services, Hybrid Cloud Infrastructure, Next Generation Networking, Cyber Security, Back-Up; Data Protection, Managed IT and Support.

Collaboration - Unified communications, Contact Centre Solutions, Business Mobiles, Connectivity, Business Voice, AV and Meeting Room Solutions.

Sustainability - Net Zero Journey, Energy Procurement, Energy Optimisation and Energy Compliance.

Specialist Data Centre Services - Private Cloud, Hybrid Cloud, Trusted Research Establishment, Secure Store/Retrieval and Connectivity.

With 10 offices spread across the UK, this role is Ewloe-based with the expectation of travel to other offices or to see customers/suppliers as necessary.

Note: This is a hybrid role with onsite requirement of 3 days a week. You must be able to commute to Ewloe.

What you'll do

This role involves collaborating with the Product Team and suppliers to craft compelling narratives for new products, developing marketing strategies based on market insights, supporting sales with engaging materials, maintaining key content areas, and leading a Marketing Assistant to foster professional growth and teamwork.

Tasks:

• Propositions: Work with the Product Team and suppliers to create compelling propositions and stories for new products and features.
• Product Marketing Strategy: Develop a deep understanding of target markets, buyer personas, and customer journeys to effectively position our products.
• Sales Enablement: Create engaging sales materials, case studies, pitch decks, and training resources to support sales teams.
• Content Maintenance: Maintain key content areas, including the website, social media, and product literature.
• Team Leadership: Manage and mentor a Marketing Assistant, fostering professional growth and collaboration.

Requirements

What we are looking for?

Essential:

• At least 3 to 5 years of B2B marketing experience, preferably in IT and Technology sectors.
• Excellent verbal and written communication skills.
• Proven experience in social media management and content creation.
• Excellent time-management and multitasking capabilities.

Desirable:

• Experience working with world-class vendors on collaborative campaigns and funding.
• Experience with Microsoft Dynamics Customer Insights and Sales.
• Familiarity with Adobe Creative Suite, Google Ads, Google Analytics, and Excel.

Personal Skills:

• Clear communicator.
• Personable and articulate.
• Resilient and independent.
• Resourceful and flexible.

Benefits

Who are we?
ARO has 25 years' experience in Collaboration, Connectivity, Cloud, Infrastructure, and Cyber Security services both in the UK and internationally. We have a nationwide presence with offices across the UK.

Our mission is to deliver a seamless technology experience to all end users. We focus on strong communication, a culture based on fun, trust, and collaboration. We offer a modern workplace environment filled with engaged, energetic, positive, and curious people.

In 2021, we received the People Insight's Outstanding Workplace Award, recognizing organizations that build positive workplace cultures and act on employee feedback.

Why work for ARO?
We are committed to creating an excellent employee experience, offering benefits such as flexible working, pension schemes, private medical insurance, holiday trading, and more.

If at least 80% of this matches your experience and attributes, we would love to hear from you.