Marketing Manager/Specialist

Michael Page (UK); City Of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading recruitment firm is seeking a Marketing Manager to develop and manage content strategies in London. The role involves planning campaigns across various channels and optimizing content for different audiences. The ideal candidate has experience in content-led marketing and strong project management skills. A salary of £40,000 is offered along with a comprehensive benefits scheme, with two days a week in the office.

Benefits

Comprehensive benefits scheme

Qualifications

• Proven experience managing integrated, content-led marketing campaigns.
• Creative thinker with attention to detail and a drive for innovation.
• Skilled in marketing data analysis and performance reporting.

Responsibilities

• Develop and maintain a content strategy to meet engagement and communication goals.
• Plan and schedule content across channels including website, social media, and events.
• Lead end-to-end content-led campaigns from planning to performance review.

Skills

Managing integrated content-led marketing campaigns

Project management

Excellent copywriting

Marketing data analysis

CRM tools

Google Analytics (GA4)

Tools

CRM

CMS

Marketing automation tools

Job description

Renowned Membership - Marketing Manager Opportunity

About Our Client

Renowned membership based in central London

Job Description

• Develop and maintain a content strategy to meet engagement, acquisition, and communication goals.
• Plan and schedule content across channels including website, social media, email, events, and partner platforms.
• Lead end-to-end content-led campaigns-from planning to performance review.
• Produce and manage content assets like podcasts, webinars, blogs, reports, and newsletters.
• Collaborate with another Marketing Specialist to optimise content for diverse audiences and channels.
• Expand content reach through partnerships, influencers, and industry publications.
• Support SEO and keyword strategy implementation across digital content.
• Analyse content performance using KPIs and adjust strategy based on insights.

The Successful Applicant

• Proven experience managing integrated, content-led marketing campaigns
• Strong project management and organisational skills
• Ability to work with and influence multiple internal and external stakeholders
• Creative thinker with attention to detail and a drive for innovation
• Excellent copywriting, proofing, and communication skills
• Skilled in marketing data analysis and performance reporting
• Hands-on experience with CRM, CMS, and marketing automation tools
• Solid understanding of Google Analytics (GA4) and social media optimisation

What's on Offer

Salary - £40,000 + plus comprehensive benefits scheme

Location - London Based - two days a week in the office