Marketing Manager - Hybrid

eRecruitSmart; England; Hybrid; GBP 40,000 - 45,000; Full time

Job summary

An excellent opportunity for a Marketing Manager has arisen to join a dynamic company in Fleet, Hampshire. In this hybrid role, you'll implement a marketing strategy to generate leads and manage campaigns while supporting a small, vibrant team. The position offers flexibility in hours, a competitive salary, and great benefits including private medical insurance and a focus on personal development.

Benefits

Private Medical insurance

25 days holiday plus an additional day for Volunteering Leave

Employee Assistance Programme

Qualifications

• Strong digital marketing and broader marketing expertise.
• Excellent project management and organizational skills.
• Experience managing and developing teams is advantageous.

Responsibilities

• Planning and executing comprehensive marketing strategies across all channels.
• Managing marketing campaigns from ideation to execution.
• Monitoring and managing the marketing budget quarterly and annually.

Skills

Digital marketing

Project management

Analytical skills

Communication

Education

Proven marketing experience in a B2B environment

Tools

CRM software

Marketing automation

Job description

We have an excellent opportunity for a Marketing Manager to join this dynamic and growing company in Fleet, Hampshire. Please note that this is a hybrid role with the flexibility to work part-time hours and from home. Successful applicants must possess a valid UK driving licence and the right to work in the UK. Reporting to the Sales & Marketing Director, the successful candidate will join a small, fun team, with line management responsibility for the Marketing Executive.

About the role

As a Marketing Manager, you will take a lead role in determining and implementing the marketing strategy to generate leads and meet our business objectives. The role can be full or part-time (20 to 37.5 hours per week), ideally over five days. Your key responsibilities include:

• Planning and executing comprehensive marketing strategies across all channels, including web, social media, events, traditional marketing, campaigns, website development, PPC, public relations, and competitor analysis.
• Creating ROI models for marketing investments and producing quarterly ROI reports based on standard metrics and goals.
• Managing marketing campaigns from ideation to execution, monitoring performance, and optimizing results through data analysis.
• Developing and maintaining relationships with internal stakeholders and external vendors, agencies, and partners.
• Monitoring and managing the marketing budget quarterly and annually, allocating funds effectively.
• Managing marketing contracts, sourcing external suppliers, negotiating terms, and overseeing performance.
• Managing the Sage Marketing Development Fund, evaluating criteria, aligning utilization with strategic goals, and reviewing spend with Sage.

About the salary & rewards

The role offers a salary of £40,000 to £45,000 per annum depending on experience, plus:

• Minimum of 20 hours or a full-time 37.5-hour week, with flexibility for the right candidate
• Hybrid working model with work-from-home options
• Private Medical insurance
• 25 days holiday plus an additional day for Volunteering Leave
• A supportive culture emphasizing personal development and wellbeing
• Employee Assistance Programme

About you

To succeed in this role, you should have:

• Proven marketing experience in a B2B environment, ideally in software services or related fields
• Experience executing marketing plans that deliver growth and ROI
• Strong digital marketing skills and broader marketing expertise
• Proficiency in marketing automation, CRM software, and third-party platforms
• Strong online marketing and social media skills, with relevant analytics tools experience
• Excellent project management and organizational skills
• Experience managing and developing teams (advantageous)
• Critical thinking, problem-solving skills, and a keen eye for detail
• Data-driven decision-making skills
• Ability to work in a fast-paced environment managing multiple projects
• Excellent communication and interpersonal skills

About the company

Our client’s mission is to enable customers to unlock their business potential via Sage X3 ERP software. They are the UK's longest-standing Sage X3 partner, with over 375 years of combined expertise in sales, implementation, and support. Their focus is on helping customers grow and evolve their businesses by providing the tools and skills needed for success.