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Marketing Manager Homesense - 12 month FTC

HomeSense

Watford

On-site

GBP 40,000 - 55,000

Full time

3 days ago

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Job summary

Join a leading retailer in the homeware sector as a Marketing Manager for a 12-month contract. In this role, you will oversee the planning and activation of key marketing campaigns aimed at accelerating market share. You will lead and collaborate with creative agencies, ensuring alignment across all channels to engage our vibrant customer base. If you are passionate about retail marketing and thrive in a dynamic environment, this is the opportunity for you.

Qualifications

Proven experience within a Brand & Marketing team.
Experience in developing integrated cross-channel omnichannel campaigns.
International experience in a multi-channel environment.

Responsibilities

Manage planning and activation of integrated marketing campaigns.
Lead production of updates on Brand, Christmas and Tactical campaigns.
Build cross-functional relationships for smooth campaign delivery.

Skills

Experience in briefing and working with Creative agencies

Developing integrated cross-channel campaigns

Commercial and analytical skills

Juggling multiple diverse projects

Education

Educated to degree level

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Homesense

At TJX Europe, every day brings new opportunities for growth, exploration, and achievement. You’ll be part of our vibrant team that embraces diversity, fosters collaboration, and prioritises your development. Whether you’re working in our Distribution Centers, Corporate Offices, or Retail Stores—TK Maxx & Homesense, you’ll find abundant opportunities to learn, thrive, and make an impact. Come join our TJX team—a Fortune 100 company and the world’s leading off-price retailer.

Job Description

We are a destination where people can get what they want, at the prices they like. Because we’re the home of no compromises. A place of this and that and some change left over. A magical place where dream homes can become an actual reality. A world where 100 people walk in and 100 different homes walk out.

Homesense is the only place to offer a wide range of high quality and branded homeware for less, all year long. People never have to choose between quality, price and style; so it’s probably no surprise to hear that we have an engaged and enthusiastic customer base. Those who know us, love us.

This gives us a clear mission: recruit more shoppers in order to accelerate market share.

We are really passionate about our offer of great quality homeware at really great prices. Really passionate. And if you are too, we want you on our team.

THE ROLE

Manage the planning, briefing, development and activation of Homesense marketing campaigns to deliver against the Brand & Marketing goals.

This role is at the heart of campaign strategy, creative development, marketing activation and cross-functional collaboration.

What You'll Do

Manage the planning, briefing, development and activation of relevant integrated Homesense marketing campaigns from inception to activation across all relevant channels – ensuring internal COE and external agencies are connected, engaged and aligned particularly comms.
Support Manager of Marketing in creative briefing process for all brand and tactical campaigns, partnering with internal and external creative agencies from briefing to development and sign-off of master assets
Partner with Centres of Expertise and Creative Studio to ensure they are kept up to date on campaign developments and influence teams to improve integration to deliver the best outcomes. As part of this, be the day to day lead of the weekly Homesense Round Table
Support Officer in the briefing and development of monthly pan-European content and for non-transactional websites and emails (all markets except UK), partnering with the Creative Studio and Country Teams to produce customer-relevant content that helps meet business objectives.
Lead Trends & Inspiration seasonal insight gathering; building long-term, successful relationships with Buying to share content back to B&M at the right time. Cascade and brief the Brand & Marketing team as part of seasonal shoot briefing process and wider presentations to enable the department to deliver business-relevant customer communications and content.
Own the sample process for shoots delivered by external ATL creative agency, partnering with Buying teams in a way that minimises disruption and maximises results. Continually review process, partnering with Buying Sample reps, Creative Studio and Comms teams, to improve and ensure consistency across Brand & Marketing.
Build relationships across the business to enable smooth delivery of campaigns: key relationships are Retail Operations, Buying and Merchandising. Represent Brand & Marketing at Cross Functional Events meetings.
Lead on production of regular Brand & Marketing updates on Brand, Christmas and Tactical campaigns to Senior Leadership Team as part of the Activity Planning cycle.
Lead Brand & Marketing teams and agencies to review tactical campaign performance, communicate results to wider business and ensure key learnings inform future decisions and strategies.
Provide leadership and day-to-day management for all direct reports, ensuring teams have clear goals, priorities and personal development plans.
Manage brand and tactical campaigns overall for the brand & marketing team and also as the ATL creative, media and local marketing client.
Support Manager of Marketing in day to day budget and agency management
Day to Day lead in the Homesense roundtable
Representation of team and stakeholdering in peer group including Ireland
Line Management and talent development responsibilities

What You'll Bring

Experience in briefing and working with Creative agencies (ideally internal as well as external). Ideally on a multi-channel brief to develop master assets
Experience in developing integrated cross-channel omnichannel campaigns, ideally pan-European
Juggling multiple diverse projects that span tactical day-to-day detail through to strategic
Proven experience within a Brand & Marketing team
A love of Retail
Educated to degree level
Highly commercial and analytical
International experience, preferably gained in a multi-channel environment
Experience of working within a pan-European matrix business
Budget and project management experience

As proud as we are of our past success, it’s our future that excites us most. We strive to provide opportunities for growth, recognition and a competitive salary and benefits package. Share our determination to think bolder and bigger, and be part of our future. We consider all applicants for employment without regard to age, disability, gender, gender reassignment, marriage and civil partnerships, pregnancy and maternity, race, religion or belief and/or sexual orientation.

Address

73 Clarendon Road

Location:

EUR Home Office Watford GB

Seniority level

Seniority level
Mid-Senior level

Employment type

Employment type
Full-time

Job function

Job function
Marketing
Industries
Retail

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