Marketing Manager (FTC 12MONTHS EXTEND)

BBC; London; Hybrid; GBP 44,000 - 50,000; Full time

Job summary

BBC Studios is seeking a Marketing Manager for Scripted content to lead B2B marketing campaigns for their acclaimed titles. This mid-senior role requires strong marketing experience in entertainment, with responsibilities spanning strategy development and collaboration with various teams to ensure alignment with BBC standards.

Benefits

Flexible 35-hour week

26 days holiday plus 1 Corporation Day

Up to 18 weeks paid parental leave

Employer pension contributions up to 10%

Discount schemes for healthcare, dental, gym, and more

Career development support

Opportunities across departments and productions

Qualifications

• Strong marketing experience in entertainment.
• Capable of managing campaigns from strategy to execution.
• Experience in a fast-paced, collaborative environment.

Responsibilities

• Plan, develop, and execute B2B marketing campaigns for scripted drama and comedy.
• Collaborate with internal teams and external partners.
• Support wider marketing strategies across genres.

Skills

Developing marketing strategies

Writing and creating briefs

Driving effective creative campaigns

Managing asset production

Passion for Scripted content

Job description

PACKAGE DESCRIPTION

Job Reference: 23974
Band: D
Salary: £44,500-£50,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights. London weighting of £5,319 will be added on top of the base salary.
Location: Office base is London.
This is a hybrid role, and the successful candidate will balance office working with home working.

EXTEND

This talent pool is advertised as part of our BBC Extend programme for disabled people. To apply, you should identify as deaf, disabled, or neurodivergent and meet either the definition of disability in the Equality Act (2010) or the Disability Discrimination Act (1995) if applying in Northern Ireland. You are broadly defined as disabled if you have a physical or mental impairment that has a substantial and long-term negative or adverse effect on your ability to do normal daily activities. This includes both apparent and non-apparent conditions and impairments, such as Cancer, HIV, or Multiple Sclerosis.

We are committed to making the application process as accessible as possible. If you need to discuss adjustments or access requirements or have questions about our BBC Extend programme, please contact the BBC Extend team.

BBC is dedicated to providing workplace adjustments to eliminate barriers faced by disabled employees. Our BBC Access and Disability Service offers assessments and support throughout employment. If successful, we will work with you to arrange workplace adjustments. For more information, visit the BBC Extend webpage (Extend Code: EX2324).

ABOUT BBC STUDIOS

BBC Studios is a renowned content studio and streaming business, powered by British creativity, reaching audiences worldwide. We produce acclaimed shows like Strictly Come Dancing, EastEnders, Prehistoric Planet, and Planet Earth III. Our content's range and quality are unmatched, earning numerous awards including BAFTAs and RTS Awards. We are the UK's largest distributor of British content and the home of bbc.com, the world's most-read English news website.

ABOUT THE MARKETING TEAM

As Marketing Manager, Scripted, you will plan, develop, and execute B2B marketing campaigns for scripted drama and comedy titles from BBC Studios' slate. Your goal is to support sales and distribution internationally and contribute to B2C initiatives with broadcasters and commissioners.

You will collaborate with internal teams like Sales, Commercial, Communications, and Creative, as well as external partners such as production companies and broadcasters, ensuring campaigns are strategic, creative, and aligned with BBC standards. You will also support wider marketing strategies across genres.

This is a mid-senior level role suited for someone with strong marketing experience in entertainment, capable of managing campaigns from strategy to execution in a fast-paced, collaborative environment.

WHAT DOES IT TAKE?

Essential Criteria:

• Developing marketing strategies.
• Writing and creating briefs.
• Driving the development of effective creative campaigns.
• Managing asset production and delivery through in-house and third-party resources.
• Passion for Scripted content and knowledge of the B2B TV landscape.

Desirable Criteria:

• Knowledge of international broadcast markets and global title rollouts.
• Ability to align and contribute to B2B and B2C marketing strategies.
• Confident presenting to stakeholders and advocating for creative ideas.
• Experience working with production companies and understanding workflows.
• A collaborative team player contributing positively to the culture.

LIFE AT BBC STUDIOS

We value how we do our work as much as what we do. Our values and behaviors are central to our culture. Please review our values and behaviors here.

The BBC is committed to building a diverse workforce that reflects our audiences and encourages applications from all backgrounds, especially from diverse communities. We aim for fair, equal, and merit-based processes. More on our D&I plan here.

BBC Studios prioritizes sustainability, aligning with the BBC Group's Net Zero targets. More info here.

We are a Level 2 Disability Confident Employer. If you need reasonable adjustments to apply, contact us at [e-mail].

WHAT WILL YOU GAIN FROM WORKING AT BBC STUDIOS?

• A competitive salary package.
• Flexible 35-hour week.
• 26 days holiday plus 1 Corporation Day, with options to buy extra days.
• Up to 18 weeks paid parental leave.
• Employer pension contributions up to 10%.
• Discount schemes for healthcare, dental, gym, and more.
• Career development support including courses and workshops.
• Opportunities across departments and productions.

NEXT STEPS

We appreciate your interest. Due to high demand, we may close applications early. Thank you for your understanding.

If offered the role, employment screening checks including references, eligibility to work, safeguarding, and social media checks will be conducted. Offers are conditional on satisfactory checks.