Marketing Manager (FinTech Experience)

ETFbook; London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading company in ETF data and analytics is seeking a Marketing Manager to develop and execute comprehensive marketing strategies. This role involves positioning the company as a thought leader and managing various marketing initiatives aimed at institutional clients. The successful candidate will work closely with cross-functional teams and have a significant impact on brand recognition and market presence.

Benefits

Competitive compensation

Exciting growth opportunities

Collaborative work culture

Qualifications

• 5+ years in B2B marketing, preferably in fintech.
• Proven track record in developing & executing marketing strategies.
• Strong understanding of LinkedIn for B2B fintech engagement.

Responsibilities

• Work on positioning the company as a thought leader in ETFs.
• Manage sales collateral, pitch decks, and client-facing materials.
• Lead strategy for ETF industry events and media partnerships.

Skills

Stakeholder management

Marketing automation tools

Digital marketing strategy

B2B engagement

Job description

In this role, you’ll focus on brand & positioning by develop and execute a comprehensive marketing strategy aligned with business goals. This role offers the chance to make a truly visible impact in a dynamic, fast-evolving field of ETF data and analytics.

Responsibilities:

• Work on positioning the company as a thought leader in ETFs space within institutional client base (buy and sell side).
• Work closely with business, product, data and leadership teams to align marketing activities with business development.
• Manage with other stakeholders the sales collateral, pitch decks, and client-facing materials.
• Lead strategy for ETF industry events, sponsorships, and conferences.
• Lead media partnerships with leading financial experts and press.
• Work on the brand value propositions tailored for institutional investors including digital marketing strategy.
• Work closely with product team to create effective go-to-market (GTM) strategies for new releases.
• Oversee brand consistency across all channels (website, contents, social media, PR).
• Define and track key marketing KPIs.

Requirements:

• 5+ years in B2B marketing, preferably in fintech, asset management, or wealth management industries.
• Proven track record in developing & executing marketing strategies that contribute to uplift in brand recognition.
• Strong stakeholder management skills, working with sales, product, and leadership teams.
• Hands-on experience with marketing automation tools.
• Experience managing webinars, industry events, and partnerships.
• Strong understanding of LinkedIn for B2B fintech engagement.
• Self-starter and self-motivated with a strong drive to achieve results in a competitive environment.

What We Offer:

• Ability to contribute to development of cutting-edge platform for global ETF markets.
• Work with senior colleagues and institutional clients on innovative solutions.
• Exciting growth opportunities in a fast-paced startup.
• Competitive compensation.
• Collaborative and innovative work culture.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Data Infrastructure and Analytics

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