Marketing Manager - Customer, Shopper, Instore.

Henley Executive; Birmingham; Hybrid; GBP 45,000 - 50,000; Full time

Job summary

A dynamic FMCG company based in Birmingham is seeking a Customer Marketing Manager to drive marketing strategies across the UK. The role involves leading a team, developing campaigns, and ensuring alignment with business objectives. Competitive salary and benefits included.

Benefits

Enhanced Pension

Incentive Plan

Life Cover

Subsidised Gym Membership

Private Medical

Staff Discounts

Qualifications

• Bachelor’s in marketing required.
• Proven customer marketing and retail sales experience needed.
• Excellent internal and external communication skills are essential.

Responsibilities

• Create and implement multi-channel customer marketing strategies.
• Identify shopper insights and market trends for optimized campaigns.
• Lead and motivate a team of Brand Managers.

Skills

Communication

Team Leadership

Market Analysis

Strategic Planning

Education

Bachelor’s degree in marketing, communications, or related field

Job description

Marketing Manager - Customer, Shopper, Instore., Birmingham

Client:

Henley Executive

Location:

Birmingham, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Reference:

7d88a4898c11

Job Views:

6

Posted:

29.06.2025

Expiry Date:

13.08.2025

Job Description:

VR #2975242

Marketing Manager - UK Sales

Hybrid role – 2 days office-based

Benefits – Enhanced Pension, Incentive Plan, Life Cover, Subsidised Gym Membership, Private Medical and staff discounts.

We have an exciting opportunity for a Customer Marketing Manager to join a dynamic business within the FMCG industry based in Birmingham and become a valuable part of the Marketing team.

As Customer Marketing Manager, your day-to-day responsibilities will include:

1. Creating and implementing successful multi-channel customer marketing strategies throughout the UK aligned with business objectives.
2. Identifying shopper insights, market trends, and competitive dynamics to inform marketing strategies and optimise in-store brand campaigns.
3. Utilising available insights and data to enhance brand strategy.
4. Leading and motivating a team of Brand Managers located in-market.
5. Staying updated with industry trends and adjusting the marketing plan accordingly.
6. Reporting monthly on marketing performance across the region.

Qualifications and skills required:

1. A Bachelor’s degree in marketing, communications, or a related field.
2. Proven experience in customer marketing, shopper marketing, or retail sales.
3. Experience developing and executing marketing strategies for FMCG brands.
4. Excellent verbal and written communication skills with internal and external partners.
5. Willingness and ability to travel internationally.

If successful, you can expect a salary of £45,000 to £50,000, depending on experience, along with 25 days of holiday plus bank holidays, pension, and access to training and development programs to support your career growth.

Interviews are expected to commence ASAP.

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Created on 29/06/2025 by TN United Kingdom