Marketing Manager – Brand & Campaigns Focus - Fashion & Footwear Brand

MODE SEARCH Ltd.; London; Hybrid; GBP 35,000 - 50,000; Full time

Job summary

A leading fashion and footwear brand is seeking a Marketing Manager with a focus on brand and campaigns. This full-time role involves leading campaign development and driving brand activations in a fast-paced environment. Candidates should possess 3+ years of experience in brand marketing, showing a strong understanding of the London fashion scene.

Qualifications

• Minimum 3 years’ experience in brand marketing or campaign management.
• Strong understanding of contemporary culture and the London fashion scene.
• Proven ability to deliver impactful events and activations.

Responsibilities

• Lead end-to-end campaign development for product drops and launches.
• Deliver engaging brand activations and events to elevate brand awareness.
• Collaborate with content and social teams to bring marketing concepts to life.

Skills

Campaign Management

Brand Marketing

Event Management

Strategic Thinking

Networking

Job description

Mode Search is supporting a fashion and footwear brand with the search for a Marketing Manager Brand & Campaigns Focus to lead brand and campaign initiatives. This is an exciting opportunity for a creative, culturally connected marketer to shape the voice and presence of a label that is making serious waves in the streetwear and sneaker space.

The role is based in London. It is a full-time position, currently operating on a hybrid basis with four days in the office and one day from home. The Marketing Manager will report directly to the Commercial Director.

The Role

• Lead end-to-end campaign development for seasonal product drops, retail launches, and cultural moments.
• Deliver highly engaging brand activations and events that generate buzz and elevate brand awareness.
• Build and manage a community of tastemakers, creators, influencers, and stylists who align with the brand’s ethos.
• Collaborate with in-house content and social teams to bring campaign concepts to life across digital channels.
• Work alongside a retained PR agency to drive press coverage, partnerships, and brand storytelling.
• Own influencer strategy from discovery to activation, developing long-term brand ambassadors.
• Identify and pitch strategic collaborations and cultural partnerships to boost brand visibility.
• Maintain and manage the marketing and PR calendar, ensuring all initiatives are aligned and executed on time.
• Monitor campaign performance, manage budgets, and report on ROI across all activities.

Requirements

• Minimum 3 years’ experience in brand marketing, campaign management, or events within fashion, footwear, or lifestyle sectors.
• A strong understanding of contemporary culture with a finger on the pulse of the London fashion and creative scene.
• Proven ability to deliver impactful events and activations, from grassroots to high-profile.
• Well-networked with industry figures including influencers, stylists, press, and creative talent.
• Strategic thinker with strong creative instincts and the ability to craft compelling campaign narratives.
• Energetic, proactive, and adaptable, with a hands-on approach and experience working in a fast-paced, evolving business.
• Prior experience within a young, high-growth brand or start-up environment is highly desirable.

Please note: Due to the volume of applications, we are unable to provide individual feedback at this stage. Successful applicants will be contacted in due course.

To apply, please send your CV to [e-mail]

We look forward to hearing from you!