Marketing Manager BM Projects Integration & Part VII

Virgin Money UK; Leeds; Hybrid; GBP 38,000 - 48,000; Full time

Job summary

Join Virgin Money UK's Brand & Marketing team in a 12-month fixed-term role focused on customer communications during the integration with Nationwide. You will develop and manage crucial messages affecting millions of customers, ensuring successful stakeholder engagement aligned with our core purpose of fair banking. With market-leading benefits and a supportive environment, contribute to meaningful changes in the banking sector.

Benefits

38.5 days annual leave and option to buy more

Up to five extra paid well-being days

20 weeks paid family leave

Market-leading pension

Free private medical cover

Flexible benefits including Cycle to Work

Qualifications

• Experience in managing multi-channel customer communications.
• Excellent organisational skills with a keen eye for detail.
• Self-motivated and collaborative work style.

Responsibilities

• Develop customer communications for Part VII changes affecting millions of customers.
• Manage documentation through approval processes while ensuring adherence to brand guidelines.
• Evaluate campaign performance and present recommendations for improvement.

Skills

Customer communications management

Planning and organisation

Stakeholder management

Problem-solving

Analytical skills

Creativity

Data-driven decision making

Education

Relevant marketing qualification

Job description

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Business Unit: Brand & Marketing
Salary Range: £38,400 - £48,000 per annum DOE + red-hot benefits
Location: Hybrid with regular travel to a hub
Contract Type: 12 Month Fixed Term

Our Team

Brand & Marketing is leading the charge to disrupt our industry and turn banking on its head. We know that money is a big deal - so much more than a set of products and services. Driven by our purpose, we come to work every day for that reason: Banking - but fairer, more rewarding and for the good of society. The work will be challenging and the deadlines sometimes tough. But when our purpose is combined with the right people, the impact is powerful. And we can have fun doing it.

This is an exciting opportunity to really get involved in how we communicate changes aligned to the integration of Virgin Money and Nationwide Building Society to our customers and the updating of customer collateral associated with the integration.

Reporting to the Senior Marketing Manager - Projects Integration & Part VII, you'll be developing bespoke customer communications to convey the Part VII change to c.6m Virgin Money customers and facilitating the relevant Part VII changes to c.14,000 bank-wide customer communications documents.

Day to day you'll be:

• Developing customer communications and creating / updating relevant customer assets in line with Part VII requirements, managing them through the relevant end-to-end approval processes both within Brand & Marketing and the required teams outside of Brand & Marketing.
• Bringing value as a representative of Brand & Marketing at integration meetings and always being a voice for the customer.
• Ensuring that customer activity is driven by data and insight, with strong methodology and objectives in place to measure success.
• Adopting a test and learn mindset.
• Evaluating Part VII campaign performance, recording and inputting to lessons learned and making recommendations for future improvements.
• Ensuring we adhere to the Virgin Money brand guidelines in all communication channels.
• Delivering all activity in line with our internal marketing and audit processes including the Customer Comms Frameworks and Customer Communications Policy.

We need you to have

• Relevant multi-channel customer communications management experience.
• Excellent planning and organisation skills, and a keen eye for detail.
• Great stakeholder management skills.
• Self-motivation and a collaborative style of working.
• A very good knowledge of marketing and how to be creative.
• A solution-based mindset and problem-solving skills.
• An understanding of the relevant industry and marketing regulations, and data protection policies.
• The ability to align your work to our purpose and focus on delivering good outcomes for customers.

It's a bonus if you have but not essential

• A relevant marketing qualification.
• Relevant marketing experience.
• A sound understanding of the analytical principles and techniques associated with marketing measurement.
• An understanding of the impact of industry, regulatory, and economic factors and events on marketing activities by keeping up with the latest trends.

Red Hot Rewards

• Generous holidays - 38.5 days annual leave (including bank holidays and prorated if part-time) plus the option to buy more.
• Up to five extra paid well-being days per year.
• 20 weeks paid, gender-neutral family leave (52 weeks in total) for expectant parents and those looking to adopt.
• Market-leading pension.
• Free private medical cover, income protection and life assurance.
• Flexible benefits include Cycle to Work, wellness and health assessments, and critical illness.

And there's no waiting around, you'll enjoy these benefits from day one.

If we're lucky to receive a lot of interest, we may close the advert early. Please ensure to submit your applications as soon as possible.

Say hello to Virgin Money

Virgin Money is so much more than just a bank. As part of the Nationwide group, together we're the UK's first full-service mutual bank serving millions of retail and business customers and all driven by our purpose; Banking but fairer, more rewarding and for the good of society. With us, you'll be part of an organisation uniquely positioned to make a difference to the lives of customers, communities and broader society and embark on a collaborative, customer obsessed, and fun-filled career journey. Embrace the weekdays, enjoy fantastic perks, and make a meaningful positive difference. Time to discover what it means to be part of the first mutual full-service banking provider.

Be yourself at Virgin Money

At Virgin Money, we celebrate everyone. We have fun, think big, and relentlessly include each other, all in pursuit of our purpose: Banking - but fairer, more rewarding, and for the good of society. We're committed to creating an inclusive culture where colleagues feel safe and inspired to contribute, speak up and be heard.

As a Disability Confident Leader, we're committed to removing any obstacles to inclusion. If you need any reasonable adjustments or support making your application, contact our Talent Acquisition team [e-mail]

Please note: If we receive a high volume of eligible applications, we may need to prioritise candidates whose skills and experience most closely align with the role, while still ensuring fair and equitable consideration for all applicants.

Now the legal bit
Although some of our roles allow you to be based anywhere in the UK, we'll need you to confirm you have the right to work in the UK.

If you're successful in securing a role with us, there are some checks you need to complete before starting. These include credit and criminal record checks and three years' worth of satisfactory references. If the role is part of the Senior Manager Regime and Certification Regime, it requires enhanced pre-employment checks - we'll ask for six years of regulatory references, and once in the role, you'll be subject to periodic employment checks.

Advertised: 10 Jun 2025 GMT Daylight Time
Applications close: 17 Jun 2025 GMT Daylight Time