Marketing Manager

Denise La Grassa; North East; On-site; GBP 40,000 - 55,000; Full time

Job summary

An established business in North East England is looking for an experienced Marketing Manager to develop and implement a new marketing function. You will support the director, manage daily operations, and drive marketing campaigns. The ideal candidate will have previous marketing management experience, strong communication skills, and creativity to thrive in a fast-paced environment.

Benefits

Permanent career opportunity

Excellent company culture

Opportunity to shape your own department

Qualifications

• Previous marketing management experience, with a clear track record.
• Excellent copywriting skills and strong understanding of web content.
• Experience of customer service tracking metrics is a plus.

Responsibilities

• Support the director to develop the marketing function.
• Manage daily operations of the Marketing Department.
• Plan and implement marketing campaigns.

Skills

Social media skills

Copywriting

Web content understanding

SEO knowledge

Creative approach

Project management

Negotiation skills

Video presentation skills

Photography skills

Education

Degree in marketing or equivalent

Job description

Rewards And Benefits

• Permanent career opportunity
• Excellent company culture
• Joining a highly successful and expanding business
• An opportunity to help develop, shape and implement your own marketing department
• Working with a very supportive director
• A varied, exciting and challenging new role
  
  

MTrecs Client Opportunity

Our client is an established and highly successful group based in Durham, with a growing national presence.

They are now looking for an experienced Marketing Manager, to work closely with one of their directors to develop and implement a new marketing function within the business. You will play a key role in developing the infrastructure, processes and overall marketing strategy and plans, to make a real meaningful and long-term impact in the business.

The role you will be doing

• Support the director in developing the marketing function of the business.
• Develop and optimise the group website.
• Leading and managing daily operations of the Marketing Department.
• Plan and implement marketing campaigns that drive engagement, leads, and customer loyalty.
• Develop, refine and execute an annual marketing strategy including overseeing the evolving digital marketing strategy
• Analyse, interpret, and report on the effectiveness of marketing activities to ensure continuous improvement
• Elevate the company presence and reputation.
• Craft compelling content across various formats including press releases, news articles, email campaigns, editorial pieces and brochures
• Interpret technical data into clear, impactful marketing materials tailored to target audiences
• Conduct competitor analysis to inform strategies and ensure competitive
• Build and maintain strong relationships with stakeholders, including external press contacts.
• Oversee and drive engagement with the internal marketing platform to ensure effective internal communication
• Negotiate contracts with stakeholders as needed, such as buying and selling advertisement space
• Serve as the lead advocate for the companys ambassador programme, driving community engagement initiatives
• Travel throughout the region to their various sites.
  
  

About You

• Previous marketing management experience, with the ability and clear track record to help develop a marketing function and implement strategy and plans.
• Degree in marketing or equivalent would be advantageous
• Excellent social media and copywriting skills.
• Strong understanding of web content, SEO, and user experience.
• Creative approach with the ability to work under pressure and to short timescales
• Strong copy writing experience, with excellent oral and written communication skills
• The ability to manage multiple projects/tasks simultaneously
• Have a strong understanding of effective marketing communications using current and emerging technologies
• Excellent commercial negotiation skills
• Team player who can lead and inspire
• In front of camera presentation skills
• Experience of customer service tracking metrics
• Video creation / presentation and some photography
• Budget management experience is desirable
  
  

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