Marketing Manager

Forwardrole; Macclesfield; On-site; GBP 50,000 - 75,000; Full time

Job summary

Forwardrole is seeking a Marketing Manager for a leading professional services firm in the UK. You will own the marketing, communications and business development agenda, shaping strategy and driving growth across the business.

You will manage digital and offline campaigns, lead content and SEO efforts, and collaborate with senior stakeholders to deliver measurable results. A commercial, strategic mindset and people-management experience are essential.

Qualifications

• 5+ years' experience in a Marketing Manager position.
• Experience within legal or professional services.
• Strong digital marketing and content expertise.
• Excellent stakeholder management skills.
• Commercial mindset with a strategic approach.
• Experience managing people and projects.

Responsibilities

• Developing and executing the marketing and communications strategy.
• Managing integrated digital and offline campaigns.
• Leading content, website, SEO, email and social media activity.
• Supporting business development, events and client engagement initiatives.
• Managing external agencies and marketing budgets.
• Analysing campaign performance and driving continuous improvement.
• Managing and developing an Events & Business Development Executive.

Skills

Marketing leadership

Stakeholder management

Strategic thinking

Content marketing

People management

Tools

SEO

CMS (WordPress)

Analytics (GA/GA4)

Job description

Do you have legal sector experience?

Are you a commercially driven Marketing Manager looking for a role where you can shape strategy, influence senior stakeholders and drive business growth?

Our client is a highly respected professional services firm seeking an experienced Marketing Manager to lead marketing, communications and business development activity across the business. This is a fantastic opportunity to make a real impact within a growing organisation.

The Role

You'll take ownership of the marketing function, developing and delivering strategic marketing initiatives that enhance brand awareness, strengthen client relationships and generate new business opportunities.

Key responsibilities include:

• Developing and executing the marketing and communications strategy
• Managing integrated digital and offline campaigns
• Leading content, website, SEO, email and social media activity
• Supporting business development, events and client engagement initiatives
• Managing external agencies and marketing budgets
• Analysing campaign performance and driving continuous improvement
• Managing and developing an Events & Business Development Executive

About You

You'll have:

• 5+ years' experience in a Marketing Manager position
• Experience within legal or professional services
• Strong digital marketing and content expertise
• Excellent stakeholder management skills
• A commercial mindset and strategic approach
• Experience managing people and projects successfully