Marketing Manager

FAIRMONT; London; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading hospitality brand in London is seeking a Marketing Manager on a fixed-term maternity cover basis. You will develop marketing strategies to enhance guest experiences and collaborate with the Sales team. The ideal candidate excels in digital marketing, communication, and project management. Join a vibrant team created to reshape hospitality in the London market with innovative practices and a commitment to guest satisfaction.

Benefits

Competitive package

Opportunities for development

Creative work environment

Qualifications

• Strong understanding of digital marketing strategies and relevant tools.
• Excellent communication skills for clear articulation and collaboration.
• Analytical mindset to interpret data and make data-driven decisions.
• Creative thinker committed to storytelling and guest experience.
• Strong project management skills to handle multiple projects.
• Flexibility to adapt to changing business needs.
• Knowledge of hospitality industry trends and customer preferences.
• Proficiency in Microsoft Office and relevant software.

Responsibilities

• Develop and implement strategic marketing plans to attract guests.
• Collaborate with Sales team on targeted promotions to drive bookings.
• Monitor market trends and analyze competitor activities.
• Manage external agencies to execute marketing initiatives effectively.
• Utilize data analytics to measure effectiveness of marketing campaigns.
• Manage relationships with media and industry partners for coverage.
• Ensure brand consistency in all marketing communications.
• Stay updated on industry best practices and innovations.
• Manage hotel's digital presence and content creation.

Skills

Digital marketing strategies

Communication skills

Analytical mindset

Creative thinking

Project management

Flexibility to adapt

Knowledge of hospitality industry

Proficiency in Microsoft Office

Tools

SEO

SEM

Google Analytics

Social media management

Job description

Overview

Contract type: Fixed-term (maternity cover)

We are looking for a Marketing Manager to join our TRIBE community on a fixed term contract (maternity cover from the beginning of December 2025), as we launched our first TRIBE into the London market in the Summer of 2022.

Conceived for a new type of traveller, it’s all about the mix. Unapologetic modern designed hotels that confidently mix n’ match mainstream style with bespoke eye catching and iconic pieces. The result is a bold and fun place for a high-end experience at a fair price. Finally, a place that gives you everything you need and nothing you don’t.

Reporting to the Director of Sales, you’ll be responsible for leading the on-property sales team, ensuring strategies are in place to drive revenue across all market segments, to deliver strong top line revenue results.

We are looking for someone who’s curious, caring and conscious attitude that will continue playing a crucial part to the successf of TRIBE and in curating the TRIBE experience, which is defined through its authenticity and obsession in making sure everything is as seamless and functional as possible to make life that bit easier.

What you'll do

• Develop and implement strategic marketing plans to attract guests, increase occupancy & rate, increase restaurant bookings, and maximize revenue across all channels.
• Collaborate with the Sales team to develop targeted promotions and packages to drive group bookings, corporate partnerships, and other revenue streams.
• Monitor and analyse market trends, competitor activities, and guest feedback to identify opportunities for growth and improvement.
• Manage and coordinate with external agencies and vendors to execute marketing initiatives effectively and within budget.
• Utilize data analytics and performance metrics to measure the effectiveness of marketing campaigns and adjust strategies as needed to achieve goals.
• Manage relationships with media outlets, influencers, and industry partners to secure press coverage and maximize exposure.
• Ensure brand consistency and compliance with company standards in all marketing communications and materials.
• Stay updated on industry best practices, emerging technologies, and marketing innovations to maintain a competitive advantage.
• Manage the hotel's digital presence including website, social media engagement, online advertising, and email marketing newsletters and campaigns.
• Oversee the creation of engaging content such as blog posts, videos, and visuals to promote the hotel's unique offerings and amenities.

Qualifications

• Strong understanding of digital marketing strategies and proficiency in relevant tools and platforms such as SEO, SEM, Google Analytics, and social media management.
• Excellent communication skills with the ability to articulate ideas clearly, collaborate with cross-functional teams, and build relationships with stakeholders at all levels.
• Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions.
• Creative thinker with a passion for storytelling and creating memorable guest experiences.
• Strong project management skills with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
• Flexibility to adapt to changing priorities and business needs.
• Knowledge of the hospitality industry trends, market dynamics, and customer preferences.
• Proficiency in Microsoft Office Suite and other relevant software applications.

Additional Information

• The opportunity to head up an exciting hospitality concept that is new to the London market
• Join an innovative, fast-growing, international group that’s committed to not just building new hotels but building a global brand
• The chance to challenge the norm and work in an environment that is both creative and rewarding
• Become part of a team that’s very passionate about creating great hospitality experiences
• A competitive package and plenty of opportunity for development