Marketing Manager

OPPO; London; On-site; GBP 40,000 - 70,000; Full time

Job summary

A leading global smart device brand is seeking a Marketing Manager to join its UK team. The successful candidate will oversee marketing strategies, product launches, and brand promotion with a focus on local market needs. This role requires strong planning and communication skills, alongside fluency in English and Chinese Mandarin to manage diverse marketing objectives.

Qualifications

• Over 3 years of experience in mobile phone industry marketing planning or Internet marketing operations.
• Experience in independent planning of large-scale integrated marketing projects preferred.
• Fluent in English and Chinese Mandarin.

Responsibilities

• Responsible for full life cycle marketing plan and implementation.
• Supervise ROI on localized product launch plan.
• Research and summarize local market practices for marketing optimization.

Skills

Marketing planning

Creative ability

Integrated communication

Project management

Teamwork

Communication skills

Education

Bachelor degree or above

Job description

About OPPO

OPPO is a leading global smart device brand. Since the launch of its first mobile phone - “Smiley Face” - in 2008, OPPO has been in relentless pursuit of the perfect synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides a wide range of smart devices spearheaded by the Find and Reno series. Beyond devices, OPPO also provides its users with ColorOS operating system and internet services. OPPO has footprints in more than 70 countries and regions, with more than 40,000 employees dedicated to creating a better life for customers around the world.

We are currently looking for a MARKETING MANAGER to join our UK team.

Responsibilities

• Responsible for full life cycle marketing plan and implementation, including but not limited to: marketing strategy / launch calendar and events / digital communication strategy / PR strategy / activity promotion / material production, etc.
• Responsible for the localized product launch plan and supervise the ROI.
• According to the UK culture and original user needs, responsible for targeted selling point exploration while refining the product marketing strategy to enhance product perception.
• Responsible for the brand promotion planning as well as copywriting.
• Research and study successful practices of the local market: to summarize, refine, optimize and upgrade the existing method.
• Co-marketing resource negotiation: work together with the product owner to fully grasp the needs of the partners, create win-win structure, and co-ordinate cooperation on the ground to multiply the marketing outputs and effects.

Profile

• Bachelor degree or above, over 3 years of experience in the mobile phone industry marketing planning or Internet marketing operations related. A complete listing of communication experience is preferred;
• With strong marketing planning, creative ability and integrated communication skills, able to independently produce marketing plans. Having independent planning of large-scale integrated marketing project experience is preferred;
• Good project management and execution skills, communication and coordination skills, teamwork skills, high sense of responsibility, strong stress tolerance;
• Fluent in English and Chinese Mandarin